29 Aug
|
Goodman Fielder Pty
|
New South Wales
29 Aug
Goodman Fielder Pty
New South Wales
Job Description
Brand Manager, International Grow Global Brands. Drive Commercial Impact.
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An exciting chance for a commercially minded marketer to lead the growth of Arawana and Fortune across foodservice, retail, and ethnic grocery channels in Australia, while supporting export market initiatives.
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About the Role
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You'll develop and execute marketing plans, lead NPD and product launches, manage campaigns across digital, trade and in-store channels, and partner with cross-functional teams to deliver profitable brand growth.
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Key Responsibilities
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Develop and execute annual brand and marketing plans
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Lead NPD projects, packaging updates, and go-to-market launches
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Drive consumer, customer, and channel-led marketing initiatives
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Manage agency partners and integrated marketing campaigns
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Partner with Sales, R&D;, Supply Chain and Finance to deliver commercial outcomes
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Support export marketing activities and international supplier relationships
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Manage marketing budgets and evaluate ROI of activities
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About You
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3+ years' experience in Brand Management or Marketing
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Degree qualified in Marketing, Business or related field
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Experience delivering digital and trade marketing campaigns
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Strong project management and stakeholder engagement skills
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Commercially minded with strong analytical capability
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Comfortable working in fast-paced, evolving environments
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Mandarin language skills (highly regarded)
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FMCG or food industry experience (highly regarded)
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International or cross-market exposure (highly regarded)
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Packaging or design experience (highly regarded)
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Why Join Us?
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Own and grow internationally recognised brands
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Lead innovation and product development projects
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Gain exposure to global markets and international partners
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Work in a collaborative, fast-paced FMCG environment
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Make a direct impact on volume, value and profit growth
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If you're passionate about building brands, delivering results, and identifying new growth opportunities, we'd love to hear from you.
📌 International Brand Manager (New South Wales)
🏢 Goodman Fielder Pty
📍 New South Wales