Social Media Executive (New South Wales)

Social Media Executive (New South Wales)

29 Aug
|
YouTrip
|
New South Wales

29 Aug

YouTrip

New South Wales

About the RoleYouTrip Australia is looking for a hands-on Social Media Executive to help grow our presence across Instagram, Facebook, TikTok, YouTube, and travel-focused online communities.This is a highly executional role with content creation at its core, but broader exposure across social publishing, community interaction, trend tracking, and performance insights.You'll help bring YouTrip to life online - creating relatable and high-quality content, showing up authentically in travel conversations, and helping make YouTrip the most talked-about travel money card in Australia!
Your MissionBuild awareness, relevance, and trust for YouTrip through scroll-stopping content and authentic social engagement - never corporate, never salesy.Key ResponsibilitiesContent Creation & Production (Core)Ideate, film, and edit short-form, social-native content for Instagram, TikTok and YouTubeCreate travel hacks, budgeting tips, card demos, day-in-the-life, fun cultural content, and real traveller use casesDevelop scripts, hooks, captions, and visual styles that feel organic to each platformCapture simple product moments (tap-to-pay, FX comparisons, ATM withdrawals, app walkthroughs)Social Publishing & Channel SupportSupport day-to-day posting across YouTrip's social channelsAssist with content scheduling, captions, hashtags, and basic community repliesEnsure content is timely, culturally relevant,



and on-brandHelp repurpose content across channels and formatsDesign & Creative SupportCreate lightweight design assets such as thumbnails, subtitles, overlays, and simple layoutsMaintain visual consistency while keeping content social-first and non-polishedAdapt content quickly based on performance and platform normsTrends, Insights & ExperimentationTrack social and creator trends and adapt them for travel and money-saving contentTest new formats, hooks, and angles and share learnings with the marketing teamMonitor basic performance metrics (views, engagement, saves) to inform iterationCommunity & UGC SupportSupport sourcing and coordination of authentic UGC from our users and communityAssist with creator briefs and content guidelines where neededHelp seed content into relevant travel groups, forums, and sub-culturesAbout You1-2 years minimum experience producing social or UGC-style content (brand, freelance, or personal)Comfortable filming yourself or others in natural, creator-style formatsStrong short-form video editing skills (CapCut, VN, Premiere, or similar)Good design instincts (Canva, Figma, Adobe tools)Solid understanding of what resonates with Australians and travel audiencesFast, curious, independent, and comfortable experimenting, learning, and iterating quicklyStrong understanding of internet culture, platform humour, and emerging trendsNice to haveFamiliarity with AI creative tools (e.g. Chatgpt, Claude, Higgsfield, Midjourney) to speed up ideation and content productionInterest in travel, budgeting hacks, or fintech products
#J-*****-Ljbffr

📌 Social Media Executive (New South Wales)
🏢 YouTrip
📍 New South Wales

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