Job Description

Brand Manager, International Grow Global Brands. Drive Commercial Impact.

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An exciting opportunity for a commercially minded marketer to lead the growth of Arawana and Fortune across foodservice, retail, and ethnic grocery channels in Australia, while supporting export market initiatives.

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About the Role

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You'll develop and execute marketing plans, lead NPD and product launches, manage campaigns across digital, trade and in-store channels, and partner with cross-functional teams to deliver profitable brand growth.

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Key Responsibilities

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- Develop and execute annual brand and marketing plans
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- Lead NPD projects, packaging updates, and go-to-market launches
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- Drive consumer, customer, and channel-led marketing initiatives
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- Manage agency partners and integrated marketing campaigns
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- Partner with Sales, R&D;, Supply Chain and Finance to deliver commercial outcomes
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- Support export marketing activities and international supplier relationships
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- Manage marketing budgets and evaluate ROI of activities
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About You

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- 3+ years' experience in Brand Management or Marketing
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- Degree qualified in Marketing, Business or related field
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- Experience delivering digital and trade marketing campaigns
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- Strong project management and stakeholder engagement skills
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- Commercially minded with robust analytical capability
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- Comfortable working in fast-paced, evolving environments
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- Mandarin language skills (highly regarded)
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- FMCG or food industry experience (highly regarded)
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- International or cross-market exposure (highly regarded)
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- Packaging or design experience (highly regarded)
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Why Join Us?

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- Own and grow internationally recognised brands
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- Lead innovation and product development projects
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- Gain exposure to global markets and international partners
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- Work in a collaborative, fast-paced FMCG environment
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- Make a direct impact on volume, value and profit growth
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If you're passionate about building brands, delivering results, and identifying new growth opportunities, we'd love to hear from you.

📌 International Brand Manager (New South Wales)
🏢 Goodman Fielder Pty
📍 New South Wales