CRM Lifecycle Specialist (Social Enterprise) (Australia)

CRM Lifecycle Specialist (Social Enterprise) (Australia)

29 Aug
|
Ripple Opportunities
|
Australia

29 Aug

Ripple Opportunities

Australia

Clean Slate Clinic isn’t your average health service. We’re a clinician-led telehealth service smashing the barriers - geography, cost, stigma - that stop people from accessing alcohol detox and recovery care. With a purpose-driven team, thoughtful technology and expert clinicians, we’re on a mission to make life-changing treatment easier to access from home.

Ripple Opportunities is working with Clean Slate Clinic (CSC) to help them find their next CRM Lifecycle Specialist. Could it be you?

Why you might love this opp:

? Work with a bigger goal: At Clean Slate Clinic, you’ll be part of a team making life-changing recovery care accessible to everyone. We’re not just another telehealth service - you’ll be part of the support crew, the reset button, and the barrier-breaking solution that’s redefining addiction care with expert clinicians, simple tech, and lived experience at the heart.

? Values-led leadership: You’ll be joining a values-led team, with the three co-founders each bringing highly impactful careers that inform their leadership. The work here is deeply human, grounded in dignity, trust and care, while combining clinical expertise with innovative delivery models the system is only just catching up to.

? Impact in action: In just six years, Clean Slate has gone from idea to scale - supporting 4,000+ people to safely recover from home, partnering with 30+ major health insurers including Medibank, Bupa and nib, government programs and expanding into the UK. Add features across ABC, 9News and national media as well as a 2025 Patients Australia Award for Outstanding Digital Health Service, and it’s clear this isn’t fringe healthcare - it’s the future of how recovery works.

✨ We know you’re not just a CRM marketer. You’re part systems thinker, part data sleuth and part builder, with a knack for spotting where journeys break down and knowing what to test next.

Methodical by nature, you think in cohorts, understand what drives behaviour, and can turn a complex web of journeys, triggers and motivations into a clear plan of attack. As CRM & Lifecycle Manager, you’ll use that muscle to craft smarter flows, sharper experiments and better-timed communications that help more people move from first contact to treatment.

? Your week: You’ll be in and out of the funnel, pulling data through MCP to see how journeys are performing, where a cohort is dropping off and whether the CRM list is healthy. From there, you might rebuild a no-show flow, tighten an SMS sequence,



test a different cadence or level of personalisation, then use themes from client call transcripts to shape the next lifecycle email with input from the marketing and clinical teams.

The complexity is in the context: people arrive through different pathways, with different motivations and levels of readiness, sometimes moving from first contact to treatment quickly and sometimes taking months. Your job is to keep making that journey smarter, clearer and more effective.

?️ Your style: You’re the kind of person who gets a jolt from a smart idea in a favourite marketing newsletter, saves the landing page that made you think, and seeks out the people and rooms that keep your thinking sharp.

You don’t need a meeting to create momentum, and you’re not precious about the perfect tool or perfect conditions. You’ll poke around, test a workaround, use AI to get yourself unstuck, and keep going until you understand what’s really happening. You bring care to the people behind the data, strong judgement to the work, and enough initiative to make your patch unmistakably better than you found it.

? What you bring: we know great CRM talent can come from all sorts of places - ecommerce, consumer tech, fintech, health, an agency, or somewhere completely unexpected. Maybe you’ve spent a few years in consumer-facing lifecycle, CRM, retention or growth marketing, building a feel for what makes people act.

You know your way around automation platforms, customer journeys and data, and can point to a number you helped move. What matters most is that you grasp complexity fast, back yourself to get moving, and want to put your skills behind a mission you believe in.

? Finding the right fit for this purpose-led role is top of mind. Passion and drive is as important as your experience. With an experienced Chief Revenue Officer and marketing team around you, this role is perfect for someone with a solid CRM foundation who’s ready to take on more responsibility, sharpen their skills, and own their space.

? The detail: Full time, remote role working across Australia and the UK, with overlap across both time zones. Reporting to the Chief Revenue Officer. Salary $100,0000, + super.



Full permanent Australian working rights required.

What's involved

The balance of work will shift over time but to start:

〰️ 35% Funnel Analysis & Experimentation

Start with the numbers. Pull apart cohorts, conversion points, latency & journey performance to find where people are getting stuck and then build smart experiments to move them forward. Timing, cadence, channel, message, personalisation: you’ll keep testing the variables that matter and compounding the gains.

〰️ 35% Journey Architecture & CRM Systems

Own the whole map. Email and SMS flows, triggers, branches, integrations, monitoring and all the invisible plumbing that makes a sophisticated lifecycle programme work. You’ll improve what exists, build what’s missing and make sure a broken automation gets caught by the system long before it shows up in a weekly report.

〰️ 30% Lifecycle Content & Re-engagement

Turn customer insight into structured email and SMS journeys. Segment by motivation and readiness, use clear marketing frameworks to shape the message, and build ongoing lifecycle and re-engagement flows for people who need more time, while keeping list health, consent and deliverability tight. Think less blank-page copywriting, more behavioural systems built with words.

Next steps

If any of the above resonated with you but you don’t tick every box:

? ? ? You should throw your hat in the ring, whatever those years of experience look like in your personal impact journey. We’d love to hear from you!

We're reviewing applications on a rolling basis and may close the listing if a perfect match is found, so we encourage you to apply early.

Submit an application via clicking ' Apply Now '. Please check the listing on the Ripple Opportunities website for the full and latest up-to-date information.

Questions? Please contact [email protected].

Ripple Opportunities works with the country's leading social impact businesses to match them with the next gen of impact operators and creators. www.rippleopportunities.com.

Or not this role, but you're passionate about building a purpose driven career that's aligned to your passions and values, and supports positive change in your community?

Join us at Ripple Opportunities - you'll be the first to discover the opportunities, teams and networks shaping what’s next in impact. Find, apply, get matched and grow in one place. Sign up today to also get added to our regular careers newsletter drops! ?

📌 CRM Lifecycle Specialist (Social Enterprise) (Australia)
🏢 Ripple Opportunities
📍 Australia

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