We'reWelcome.BasedinDarlinghurst,rightonHydePark,ourteamdeliversatruefull-serviceofferingunderoneroof.Clientsareservicedtoexceptionalstandardsaswepartnerwiththemforstrategy,brand,creative,design,allthingsdigital,social,contentcreation,SEO,SEM,media,afulltechnologyteam,support,dataandAI.Essentially,we'rethefirstandlastagencyaclientneeds.

Importantly,we'renotaproductionline.Wedon'toutsource.Wedon'thandoff.Everycampaign,everymediaplan,everyclientbudgetishandledbyatight,experienced,performance-focusedin-houseteamthatgenuinelycaresaboutthework—andimportantly,abouteachother.

Workingheremeansyoudon'tjustrunads—yougrow.You'repluggedintostrategy,creativeandanalyticsonthesameaccounts,exposedtoeverycornerofaclient'smarketing,andgiventhechallengesmostspecialistswaityearstogetnear.Weinvestseriouslyintraininganddevelopmentacrossmultiplelearningstreams,andoursocialclubmakessurewetakethetimewespendtogetherjustasseriously.

TheRole

We'relookingforaSeniorPaidMediaSpecialistwholivesandbreathesperformance—someonewithrealdepthacrossMetaandGoogle,aworkingcommandofprogrammatic,andthejudgementtoturnbigbudgetsintoaward-winning,high-performingcampaigns.

You'llownpaidmediastrategyandexecutionacrossapremiumportfolioofclients—planning,building,optimisingandreportingoncampaignsthathavetoperformonaglobalstage.You'llworkshoulder-to-shoulderwithourin-housestrategists,creatives,contentandanalyticsteamstobuildfull-funnelcampaignsthatdeliveronourclients'ambitions,notjusttheirclick-throughrates.

Thisisahands-onrolewithroomtolead.You'llcontributetothestandardforhowpaidmediaisdonehere,mentorwhereitcounts,andhelpshapethewaywemeasureandproveperformanceforsomeofthemostexcitingbrandsinthemarket.

Themedialandscapeischangingfasterthanever—AI-drivenbuying,signalloss,privacy-firstmeasurement,newchannelsappearingovernight.Wewantsomeonewho'salreadythinkingaboutwhatthatmeansforperformance,orwhohasthecuriositytogetaheadofitfast.We'llbackyoueitherway.

Responsibilities

Thisisaseniorrolewithgenuinerunway.Dogreatworkandthere'sroomtogrowthedisciplinearoundyou—mentorandbuildateam,shapehowwemeasure,packageandpitchpaidmedia,andstepintotheleadershipofagrowingcapability.Whetheryourambitionisdeepertechnicalmastery,strategy,orleadingpeople,we'llbackthedirectionyouwanttotake.

WhatYou'llDo

- Extendcampaignsacrossthewiderpaidecosystem—TikTok,LinkedIn,Pinterest,andprogrammaticdisplay,videoandaudioviaDSPs




- Manageandpacesignificantmediabudgetswithdiscipline,spottingopportunitiestoscalewhat'sworkingandcutwhatisn't
- Buildfull-funnelmediaplansthatconnectbrandandperformance,developedhand-in-handwithstrategyandcreative
- Partnerwithourin-houseweb,designanddevteamstosharpenlandingpagesandconversionjourneys—CROthatliftsperformancewellbeyondtheclick
- Ownmeasurement—conversiontracking,GA4,GoogleTagManager,andaprivacy-firstapproachtoattributionassignallossreshapesthegame
- BringAIintoyourworkflowintelligently—automatedbidding,audiencemodelling,creativeiterationandreporting—whilekeepingastrategist'shandonthewheel
- Turnperformancedataintoclear,confident,client-readystorytelling—the"sowhat"andthe"what'snext,"notjustthenumbers
- Collaborateacrossall10disciplinestocreateintegrated,award-worthyworkthatdeliversonourclients'strategies

AboutYou

- 2–3+yearshands-oninadedicatedpaidmedia/performancerole,ideallyagency-sideandacrossmultipleclients
- Workingexperiencewith,orstrongexposureto,programmaticbuying(DV360,TheTradeDeskorsimilar)
- Confidentmanagingandoptimisingmeaningfulbudgetsacrosschannels,fluentinthemetricsthatmatter—CPC,CPM,CPAandROAS—andcomfortablewiththeaccountabilitythatcomeswiththem
- Fluentinmeasurement—GA4,GoogleTagManager,conversiontracking,andtheplatforms'nativereporting
- Commerciallyminded—youconnectmediaperformancetorealbusinessoutcomesandaccountgrowth,notvanitymetrics
- Aclearcommunicatorwhocantranslateperformanceintoplain-languagerecommendationsclientstrust
- Readyfor—oralreadyworkingon—globalbrands,bigchallengesandcampaignsthathavetodeliver
- Curious,collaborativeandquicktolearn,withagrowthmindsetandarealappetiteforgreatwork

Don'ttickeverybox?Ifyou'vegotgenuinedepthinMetaandGoogleandyou'rehungrytogrowintotherest,we'dstilllovetohearfromyou.

BonusPoints

- Broadermarketingexperience—SEO/SEM,CRO,lifecycle/CRM,contentorsocial—thathelpsyouseethewholefunnel




- Experiencewithfeedmanagementandshoppingcampaigns(GoogleMerchantCenter,dynamicretail)
- Familiaritywithserver-sidetracking,theConversionsAPI,orfirst-partydataandCDPs
- Reportinganddashboardingskills(LookerStudioorsimilar)thatmakeperformanceeasytosee
- Hands-onwithbid-managementandreportingplatforms(SearchAds360,Skai,Smartly,AgencyAnalyticsorsimilar)
- ExperienceacrossB2C,B2Bormajorconsumerbrands
- Atrackrecordofcampaignsthathavewon—awards,results,orboth

WhatWeOffer

- Ahomebaseonthecityfringe,rightonHydePark,thatyou'llactuallywanttocomeinto
- Accesstoallagencydisciplinesin-house—you'lllearnmoreherethananywhereelse
- Asocialclubthatbringsthewholeteamtogetherwhentheworkpauses
- Apremiumclientportfolio—globallyrecognisedbrandswithrealbudgetsandrealambition
- Aculturethatvaluesideas,ownershipandresultsoverhierarchyandvanitymetrics

WhyWelcome?

We'vebeenaroundlongenoughtoknowwhatagreatagencylooksandfeelslike—andwe'vespenteveryyearsincebuildingexactlythat.Thisisn'taroleyou'lloutgrowintwelvemonthsandmoveonfrom.It'saplacewherecareersgenuinelydevelop,whereyourthinkingshapesthework,andwherethenextchallengeisalwaysjustaroundthecorner.

You'llworkonbrandsworthtalkingabout,alongsidepeopleworthlearningfrom—creatives,strategists,designers,contentproducersandtechnicalengineers,allcollaboratingonthesameaccounts,allunderoneroof.Forapaidmediaspecialist,thatchangeseverything:yourcampaignsarebuiltwiththecreativeteam,nothandedtothem;yourmeasurementisbackedbyrealengineering;yourstrategysitsatthetablefromdayone.Thatkindofexposuredoesn'thappenatmostagencies.AtWelcome,it'sjustTuesday.

Weinvestinyourdevelopmentthroughrealtrainingprograms,notjust"weencouragelearning."Andwhen5o'clockhits—orsometimesbeforeitdoes,weknowhowtoswitchoffandactuallyenjoyeachother'scompany.We'reateamoffoodies,coffeeexpertsandpeoplewhobelieveagoodoffsiteiswortheveryminuteawayfromthedesk.Wehangout,weeatwell,welaughalot,andwecomebacktodoitallagainthenextday.

Thisisaplacebuiltforpeoplewhowanttodothebestworkoftheircareers—withoutburningout,withoutmissingout,andwithoutwonderingwhetherthepeoplearoundthemactuallygiveadamn.Theydo.Wealldo.That'sWelcome.

Ifyou'reexcitedaboutrunningworld-classpaidmedia,workingwithateamthathaseverydisciplineinthebuilding,andinventingbetteroutcomesforsomeoftheworld'smostrecognisedbrands,we'dlovetohearfromyou.

- Salary Range : $100k-130k

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📌 Paid Media Specialist (City of Sydney)
🏢 We Are Welcome
📍 City of Sydney