Job Description

Full-time in office | Gold Coast, QLD

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About the chance

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Our client is a fast-growing Australian business with multiple established consumer brands and several new brands, products and projects launching over the coming months. Their in-house marketing team is expanding, and they're now looking for a Social Media Manager to take full ownership of organic social across the brand portfolio.

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This is a hands-on content creation role for someone who genuinely understands social. The content you create won't sit on social alone; it will also be used across websites, email marketing and paid Meta campaigns.

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You'll work alongside a Digital Marketing Manager, Senior Digital Marketer and Web Developer, with genuine scope to progress into broader digital marketing responsibilities as the team grows.

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What you'll be doing

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- Own the organic social media presence across multiple brands
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- Plan, create and schedule content for Facebook, Instagram, TikTok and YouTube
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- Capture photography and video of products, customer projects, displays and behind-the-scenes activity
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- Create engaging Reels, short-form video and social-first content
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- Edit photo and video using Canva, Adobe Creative Suite or similar
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- Write captions, blogs, buyer guides and other marketing content
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- Appear on camera to demonstrate products and create educational content
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- Monitor engagement, respond to comments and grow the online community
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- Review performance data and audience insights to continually improve content
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- Support product launches and wider marketing campaigns
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- Build and send EDMs via Klaviyo
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- Update Shopify sites with products, images and content
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- Coordinate influencer and content collaborations
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What you'll need

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- 3+ years' experience in a social media, content or marketing role
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- Strong photography, video editing and copywriting skills
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- An understanding that social media is a marketing tool, not just a creative outlet
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- The ability to manage multiple projects and consistently meet deadlines
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- A track record of producing professional content that reflects a premium brand
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- Organised, proactive and detail-focused, with the confidence to make decisions and solve problems independently
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- Comfortable both behind the camera and occasionally in front of it
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📌 Social Media Manager (City of Gold Coast)
🏢 Talentd Recruitment
📍 City of Gold Coast