HEAD OF MARKETING | NORTH SYDNEY | RETAIL

I’m working on a senior marketing leadership opportunity with a fast-growing Australian-owned retail business with up to 20 stores across Sydney, Melbourne and Brisbane.

This is a genuine Head of Marketing opportunity, reporting directly to the Retail Director and taking ownership of the broader marketing function across a growing multi-site retail business.

The opportunity

- Market-competitive salary + bonus
- North Sydney | 5 days onsite
- Leadership role | Growing team

Local area marketing is a key focus The business is heavily driven by physical retail, shopping centres and local catchments , with a strong focus on strengthening local area marketing and driving store traffic.

DAY TO DAY

You’ll be responsible for

- Owning the overall marketing strategy across the store network
- Developing and executing local area marketing campaigns across shopping centres and retail precincts
- Building relationships with shopping centre teams, local stakeholders and retail partners
- Developing initiatives that increase store visitation, customer acquisition and revenue
- Leading retail campaigns, activations, promotions and customer experiences
- Managing and mentoring a small marketing team across Marketing, CRM, eCommerce and Design




- Providing strategic direction across the digital functions, with dedicated specialists managing these areas
- Briefing and managing external agency partners, ensuring activity is commercially aligned and delivering ROI
- Working closely with the Retail team across the store network to align marketing activity with trading priorities
- Using customer, campaign and store performance data to identify opportunities and improve results
- Managing marketing budgets, reporting and commercial KPIs
- Bringing greater structure, strategy and leadership to the marketing function as the business continues to grow

THE RIGHT BACKGROUND This role would suit an experienced retail marketing leader who is ready to take ownership of the marketing function and have a direct impact on store traffic, customer acquisition and commercial growth.

The key requirement is strong shopping centre / local area marketing experience. You’ll need to understand how to market to local catchments, work with shopping centre partners and drive customers into physical retail stores.

Experience across multi-site retail, shopping centres, precinct marketing or destination marketing will be highly relevant.

If this sounds like your background, apply now!

📌 Head of Marketing (Sydney)
🏢 Tshr
📍 Sydney