Job Description

Event Sales Manager - B2B Events & Brand Activations

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Sydney, NSW

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$150,000 - $180,000 + Super + Uncapped Bonus

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Full-time Executive

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The Client & Strategic Landscape

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Our client is a premium, national supplier and trusted partner to Australia's exhibition and corporate event and premium activation industry. Operating from state-of-the-art national facilities with an enviable market reputation and massive inventory, they specialise in total event solutions - from large-scale brand activations and experiential events to venue shell scheme builds, custom exhibition activations and premium event furniture hire.

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On behalf of my client, we are seeking an exceptional Event and Sales Manager to spearhead commercial growth, secure major event contracts, empower a team of sales professionals, and expand key industry partnerships.

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The Opportunity

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This is a strategic, high-visibility executive position holding the keys to the regional revenue strategy. You will serve as the commercial lead across tier-one brands, marketing agencies, corporate clients, and event organizers, managing the full lifecycle of client acquisition from high-level consultative selling and pitch strategy to negotiating major contracts.

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Key Responsibilities:

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- Lead, mentor, and empower the sales team, fostering a high-performance, collaborative culture driving growth and accountability.
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- Work closely with internal creative and production teams to craft winning,



bespoke proposals that translate brand objectives into physical builds.
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- Oversee revenue forecasting, sales reporting, and pipeline tracking to meet and exceed annual targets.
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- Structure complex commercial proposals, negotiate contract terms, maintain margin integrity, and ensure smooth handoffs to estimating and project production teams.
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- Represent the business at major trade shows, brand summits, and networking events.
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About You

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- 5+ years of senior sales experience within the custom exhibition stand, event build, display production, premium event agency, or B2B brand activation sectors.
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- Solid, established connections across major brand marketers, creative agencies, event organisers, and corporate decision-makers.
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- Ability to translate spatial concepts and production timelines into client solutions, with a proven record of leading multi-stage pitches securing six-figure (and above) contracts.
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- An entrepreneurial mindset with the ability to structure a sales pipeline and self-manage in a fast-paced environment.
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What On Offer

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- Industry leading package, with uncapped commission structure
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- Top-tier creative support, industry-expert backing, and a world-class portfolio of past work behind every pitch.
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- High strategic freedom to shape sales processes, team structure, and brand expansion.
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- High-energy work culture surrounded by passionate designers, project managers, and craftspeople.
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📌 Event Manager (New South Wales)
🏢 Core Talent
📍 New South Wales