Job Description

We'reWelcome. BasedinDarlinghurst,rightonHydePark,ourteamdeliversatruefull-serviceofferingunderoneroof. Clientsareservicedtoexceptionalstandardsaswepartnerwiththemforstrategy,brand,creative,design,allthingsdigital,social,contentcreation,SEO,SEM,media,afulltechnologyteam,support,dataandAI.Essentially,we'rethefirstandlastagencyaclientneeds.

n

Importantly,we'renotaproductionline. Wedon'toutsource. Wedon'thandoff. Everycampaign,everymediaplan,everyclientbudgetishandledbyatight,experienced,performance-focusedin-houseteamthatgenuinelycaresaboutthework—andimportantly,abouteachother.

n

Workingheremeansyoudon'tjustrunads—yougrow. You'repluggedintostrategy,creativeandanalyticsonthesameaccounts,exposedtoeverycornerofaclient'smarketing,andgiventhechallengesmostspecialistswaityearstogetnear. Weinvestseriouslyintraininganddevelopmentacrossmultiplelearningstreams,andoursocialclubmakessurewetakethetimewespendtogetherjustasseriously.

n

TheRole

n

We'relookingforaSeniorPaidMediaSpecialistwholivesandbreathesperformance—someonewithrealdepthacrossMetaandGoogle,aworkingcommandofprogrammatic,andthejudgementtoturnbigbudgetsintoaward-winning,high-performingcampaigns.

n

You'llownpaidmediastrategyandexecutionacrossapremiumportfolioofclients—planning,building,optimisingandreportingoncampaignsthathavetoperformonaglobalstage. You'llworkshoulder-to-shoulderwithourin-housestrategists,creatives,contentandanalyticsteamstobuildfull-funnelcampaignsthatdeliveronourclients'ambitions,notjusttheirclick-throughrates.

n

Thisisahands-onrolewithroomtolead. You'llcontributetothestandardforhowpaidmediaisdonehere,mentorwhereitcounts,andhelpshapethewaywemeasureandproveperformanceforsomeofthemostexcitingbrandsinthemarket.

n

Themedialandscapeischangingfasterthanever—AI-drivenbuying,signalloss,privacy-firstmeasurement,newchannelsappearingovernight. Wewantsomeonewho'salreadythinkingaboutwhatthatmeansforperformance,orwhohasthecuriositytogetaheadofitfast. We'llbackyoueitherway.

n

Responsibilities

n

Thisisaseniorrolewithgenuinerunway. Dogreatworkandthere'sroomtogrowthedisciplinearoundyou—mentorandbuildateam,shapehowwemeasure,packageandpitchpaidmedia,andstepintotheleadershipofagrowingcapability. Whetheryourambitionisdeepertechnicalmastery,strategy,orleadingpeople,we'llbackthedirectionyouwanttotake.

n

WhatYou'llDo

n

n
- Extendcampaignsacrossthewiderpaidecosystem—TikTok,LinkedIn,Pinterest,andprogrammaticdisplay,videoandaudioviaDSPs
n




- Manageandpacesignificantmediabudgetswithdiscipline,spottingopportunitiestoscalewhat'sworkingandcutwhatisn't
n
- Buildfull-funnelmediaplansthatconnectbrandandperformance,developedhand-in-handwithstrategyandcreative
n
- Partnerwithourin-houseweb,designanddevteamstosharpenlandingpagesandconversionjourneys—CROthatliftsperformancewellbeyondtheclick
n
- Ownmeasurement—conversiontracking,GA4,GoogleTagManager,andaprivacy-firstapproachtoattributionassignallossreshapesthegame
n
- BringAIintoyourworkflowintelligently—automatedbidding,audiencemodelling,creativeiterationandreporting—whilekeepingastrategist'shandonthewheel
n
- Turnperformancedataintoclear,confident,client-readystorytelling—the"sowhat"andthe"what'snext,"notjustthenumbers
n
- Collaborateacrossall10disciplinestocreateintegrated,award-worthyworkthatdeliversonourclients'strategies
n

n

AboutYou

n

n
- 2–3+yearshands-oninadedicatedpaidmedia/performancerole,ideallyagency-sideandacrossmultipleclients
n
- Workingexperiencewith,orstrongexposureto,programmaticbuying(DV360,TheTradeDeskorsimilar)
n
- Confidentmanagingandoptimisingmeaningfulbudgetsacrosschannels,fluentinthemetricsthatmatter—CPC,CPM,CPAandROAS—andcomfortablewiththeaccountabilitythatcomeswiththem
n
- Fluentinmeasurement—GA4,GoogleTagManager,conversiontracking,andtheplatforms'nativereporting
n
- Commerciallyminded—youconnectmediaperformancetorealbusinessoutcomesandaccountgrowth,notvanitymetrics
n
- Aclearcommunicatorwhocantranslateperformanceintoplain-languagerecommendationsclientstrust
n
- Readyfor—oralreadyworkingon—globalbrands,bigchallengesandcampaignsthathavetodeliver
n
- Curious,collaborativeandquicktolearn,withagrowthmindsetandarealappetiteforgreatwork
n

n

Don'ttickeverybox? Ifyou'vegotgenuinedepthinMetaandGoogleandyou'rehungrytogrowintotherest,we'dstilllovetohearfromyou.

n

BonusPoints

n

n
- Broadermarketingexperience—SEO/SEM,CRO,lifecycle/CRM,contentorsocial—thathelpsyouseethewholefunnel
n




- Experiencewithfeedmanagementandshoppingcampaigns(GoogleMerchantCenter,dynamicretail)
n
- Familiaritywithserver-sidetracking,theConversionsAPI,orfirst-partydataandCDPs
n
- Reportinganddashboardingskills(LookerStudioorsimilar)thatmakeperformanceeasytosee
n
- Hands-onwithbid-managementandreportingplatforms(SearchAds360,Skai,Smartly,AgencyAnalyticsorsimilar)
n
- ExperienceacrossB2C,B2Bormajorconsumerbrands
n
- Atrackrecordofcampaignsthathavewon—awards,results,orboth
n

n

WhatWeOffer

n

n
- Ahomebaseonthecityfringe,rightonHydePark,thatyou'llactuallywanttocomeinto
n
- Accesstoallagencydisciplinesin-house—you'lllearnmoreherethananywhereelse
n
- Asocialclubthatbringsthewholeteamtogetherwhentheworkpauses
n
- Apremiumclientportfolio—globallyrecognisedbrandswithrealbudgetsandrealambition
n
- Aculturethatvaluesideas,ownershipandresultsoverhierarchyandvanitymetrics
n

n

WhyWelcome?

n

We'vebeenaroundlongenoughtoknowwhatagreatagencylooksandfeelslike—andwe'vespenteveryyearsincebuildingexactlythat. Thisisn'taroleyou'lloutgrowintwelvemonthsandmoveonfrom. It'saplacewherecareersgenuinelydevelop,whereyourthinkingshapesthework,andwherethenextchallengeisalwaysjustaroundthecorner.

n

You'llworkonbrandsworthtalkingabout,alongsidepeopleworthlearningfrom—creatives,strategists,designers,contentproducersandtechnicalengineers,allcollaboratingonthesameaccounts,allunderoneroof. Forapaidmediaspecialist,thatchangeseverything:yourcampaignsarebuiltwiththecreativeteam,nothandedtothem;yourmeasurementisbackedbyrealengineering;yourstrategysitsatthetablefromdayone. Thatkindofexposuredoesn'thappenatmostagencies. AtWelcome,it'sjustTuesday.

n

Weinvestinyourdevelopmentthroughrealtrainingprograms,notjust"weencouragelearning."Andwhen5o'clockhits—orsometimesbeforeitdoes,weknowhowtoswitchoffandactuallyenjoyeachother'scompany. We'reateamoffoodies,coffeeexpertsandpeoplewhobelieveagoodoffsiteiswortheveryminuteawayfromthedesk. Wehangout,weeatwell,welaughalot,andwecomebacktodoitallagainthenextday.

n

Thisisaplacebuiltforpeoplewhowanttodothebestworkoftheircareers—withoutburningout,withoutmissingout,andwithoutwonderingwhetherthepeoplearoundthemactuallygiveadamn. Theydo. Wealldo. That'sWelcome.

n

Ifyou'reexcitedaboutrunningworld-classpaidmedia,workingwithateamthathaseverydisciplineinthebuilding,andinventingbetteroutcomesforsomeoftheworld'smostrecognisedbrands,we'dlovetohearfromyou.

n

n
- Salary Range : $100k-130k
n

📌 Paid Media Specialist (New South Wales)
🏢 We Are Welcome
📍 New South Wales