28 Aug
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City of Gold Coast
28 Aug
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City of Gold Coast
Job Description
Veracross provides SaaS-based School Information Systems (SIS) designed to meet the specific needs of independent K-12 schools worldwide. Our one-record solution combines the power of a fully integrated single-record database, personalized communication tools, and an elegant architecture that is unique in our industry.
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We are a growing, values-led community of 350 employees in the US, UK and Australia who share a vision to unify school communities, improve the quality of education, and enhance learning. And we're succeeding! As of early 2026, we are supporting 3500+ schools in 60 countries.
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Veracross is five product brands in one global tech company
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- Veracross SIS is a one-person, one-record school management platform
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- Magnus Health provides cloud-based Student Health Record (SHR) solutions
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- Digistorm connects with their communities through Digistorm Websites, Digistorm Funnel, and Digistorm Apps.
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- Epraise incentivizes student well-being and connects teachers, students, and families.
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- Firefly provides an online learning space for students and teachers
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Role Summary
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The Field Marketing Manager (APAC) is responsible for designing and executing integrated marketing programs that bring our regional strategy to life. With a strong focus on events (around 70%), this role makes key decisions on how programs are shaped, delivered, and integrated into broader marketing initiatives.
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It's a role for someone who is both proactive and hands-on: you'll be planning, delivering, and measuring programs in close partnership with sales, partners, and global marketing colleagues. In a small, collaborative APAC team, you'll need a can-do mindset, resourcefulness, and a willingness to pitch in wherever needed.
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You'll be measured not only on activity but also on impact — ensuring programs are aligned to business goals, ROI is tracked across the funnel, and local insights are used to refine strategy.
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This is not just about campaign execution, it's about regional growth, creating executive-levelengagement, and building scalable programs that deliver tangible business impact.
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What you'll do
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- Design and deliver events:Own the planning and execution ofa comprehensive annual events calendar across Asia Pacific, which includesindustry conferences, roadshows, executive roundtables, and partner programs (~70% focus)which can be both onsiteorremotely.
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- Integrate campaigns:Ensure all events and field programs are part of a broader marketing approach — supported by digital, email, and social activities that extend reach and engagement.
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- Shape regional execution:Act as a key contributor to APAC marketing strategy by bringing local knowledge and customer/partner insights into planning.
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- Partner with Sales & Partners:Align closely with the field to drivepipeline creation, acceleration and revenue contribution.
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- Engage existing customers:Build programs that strengthen relationships, deepen community engagement, and foster advocacy.
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- Own budget and ROI:Manage event and program budgets, measure performance, and report on ROI against business outcomes.
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- Collaborate cross-functionally:Work with content, product marketing, and global teams toshare insights on customer needs, competitive dynamics and market trends to ensurelocalization for APAC.
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Requirements
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- 5+ years of B2B enterprise marketing experience (SaaS/tech preferred), with strong event and campaign expertise.
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- Proven ability to design and deliver integrated programs that are both hands-on and measurable, with explicit ROI across the funnel.
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- Data-driven and creative problem solver, able to adapt programs for local markets while maintaining brand consistency.
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- Strategic thinker with a hands-on, execution-oriented mindset able to shift seamlessly from planning to delivery.
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- Strong project management and organisational skills, capable of juggling multiple priorities with attention to detail.
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- Proactive, adaptable, and collaborative team player, comfortable in a small-team environment partnering across sales, partners, and global stakeholders.
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- Proficiency with CRM and event marketing tools (e.g., Salesforce, automation platforms, registration/virtual event systems).
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- Experience in EdTech would be great
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The best tools to get the job done!
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Growth opportunities!
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Work/life balance
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Parental leave policy
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Flexibility
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Make a difference
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Snacks, drinks & coffee
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Culture
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The Veracross team is fun, relaxed, and sociable, reflected in the casual dress code and social events. The office has an open floor plan, which allows for cross-team communication and a collaborative environment. Join some staff for lunchtime surfing or hit up nearby food spots for a burger by the beach.
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📌 Field Marketing Manager - APAC (City of Gold Coast)
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📍 City of Gold Coast