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- Support the end-to-end setup and execution of paid media campaigns, primarily on Meta, with exposure to Google Search, TikTok, and other paid channels
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- Assist in managing and optimising paid media activity across business-as-usual campaigns and product launches
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- Support planning, execution, and documentation of A/B, creative, and audience tests
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- Work with the Performance Content team to develop a test–measure–learn feedback loop
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- Assist with performance reporting and share insights and learnings with the wider team
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- Stay current with paid media industry best practices, platform updates, and new features
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- Collaborate with senior members of the Performance Marketing team to drive productive growth
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Requirements
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- Previous experience in a paid media or Performance Marketing role
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- Hands-on experience managing and optimising campaigns in Meta Ads Manager
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- Experience with Google Search Ads
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- Exposure to TikTok Ads Manager is a plus
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- Understanding of ecommerce performance metrics including ROAS, CPA, CTR, CPM, and AOV
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- Experience supporting or managing paid media campaigns
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- Strong attention to detail and ability to prioritise effectively
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- Clear communication skills and a collaborative, team-first mindset
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- Data-driven and analytical approach, with curiosity for testing,
experimentation, and optimisation
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- Ability to adapt quickly to change
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- Understanding of creative's role in campaign performance and eagerness to learn paid social creative best practices
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Core Competencies
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Demonstrates expertise in managing and optimizing paid media campaigns across platforms such as Meta and Google Search, with a strong focus on data-driven performance metrics and creative best practices. Collaborates effectively within a team to drive growth and implement testing strategies.
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Highest-signal resume keywords
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- Meta Ads Manager
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- Google Search Ads
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- Paid Media Campaign Management
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- Ecommerce Performance Metrics
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- Data-Driven Analysis
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ATS Optimization Keywords
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Hard Skills
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- Campaign Optimization
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- A/B Testing
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- Performance Reporting
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- Audience Testing
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- Creative Best Practices
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Soft Skills
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- Attention to Detail
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- Clear Communication
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- Collaborative Mindset
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- Adaptability
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- Curiosity for Experimentation
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Industry Keywords
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- Paid Media
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- Performance Marketing
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- ROAS
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- CPA
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- CTR
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- CPM
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- AOV
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Tools & Technologies
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- Meta Ads Manager
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- Google Search Ads
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- TikTok Ads Manager
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#J-18808-Ljbffr
📌 Performance Marketer (Victoria)
🏢 Jobtailor
📍 Victoria
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