28 Aug
|
Gofractional
|
New South Wales
28 Aug
Gofractional
New South Wales
Senior Professional, Strategic Marketing - 12-Month Contract
Role Overview:We are seeking a commercially minded, highly collaborative marketing qualified to deliver strategic marketing initiatives that accelerate business growth. This is a 12-month fixed-term contract and is a strategic yet hands-on role. The Senior Professional, Strategic Marketing will lead the development of enterprise pitches and executive-level presentations from a marketing perspective, partner with Sales and Product on strategic commercial opportunities, coordinate annual marketing planning and budgeting, and deliver high-impact cross-functional initiatives that support Cotality's strategic priorities.
This role combines commercial storytelling, strategic thinking and execution excellence, helping position Cotality for growth while improving the effectiveness of the Marketing & Communications function.
Reporting & Relationships:This role reports into the Senior Director, Marketing & Communications (CMO), with a strong dotted-line working relationship to the Head of Segment Marketing. Partners closely with stakeholders across Sales, Product, Client Success, Digital Marketing, and PR & Corporate Communications to deliver strategic marketing programs and business growth initiatives.
Work Arrangement:Full time, Sydney location. Hybrid working model provides flexible working conditions.
What You Will Be Doing:
- Lead the development of strategic enterprise pitches, proposals and executive-level client presentations that support new business, renewals and growth opportunities.
- Partner with Sales, Product, Segment Marketing and Client Success teams to develop compelling commercial narratives and value propositions for priority opportunities.
- Develop executive-ready presentations and strategic communications for customer engagements, leadership meetings and commercial initiatives.
- Support major strategic opportunities by translating complex business challenges into clear, customer-focused solutions.
- Coordinate the annual Marketing & Communications planning process in partnership with the Senior Director, ensuring priorities align with business objectives.
- Support the development, management and tracking of the Marketing & Communications budget and investment priorities.
- Develop executive reporting, monthly business reviews and strategic updates for senior leadership.
- Lead cross-functional strategic initiatives. Drive projects that improve commercial outcomes, marketing capability and operational effectiveness.
Job Qualifications:
Essential:
- 8-12 years' experience in strategic marketing, commercial marketing, enterprise pitch management, business development, commercial strategy or related B2B marketing roles.
- Demonstrated experience leading enterprise pitches, executive presentations and commercial storytelling for complex B2B organisations.
- Experience partnering with Sales and senior stakeholders to support strategic growth opportunities.
- Experience coordinating strategic planning, annual marketing planning, budgeting or cross-functional business initiatives.
- Outstanding written communication and presentation development skills, with the ability to simplify complex ideas for executive audiences.
- Strong commercial acumen with the ability to translate business strategy into compelling customer propositions.
- Exceptional stakeholder management and influencing skills, with the confidence to work with senior executives across multiple functions.
- Highly organised with strong project management skills and the ability to manage multiple priorities simultaneously.
- A collaborative mindset with a focus on delivering measurable commercial outcomes.
Preferred:
- Experience within data, analytics, SaaS, fintech, banking, property technology or information services industries.
- Experience supporting product commercialisation and go-to-market initiatives.
- Experience working with enterprise sales teams and complex B2B sales cycles.
- Experience leading strategic planning, business transformation or commercial initiatives within a matrix organisation.
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📌 Senior Professional, Strategic Marketing (New South Wales)
🏢 Gofractional
📍 New South Wales