Job Description

Reporting to the Head of eCommerce you will be responsible for the management and maintenance of the two brands across AU & NZ ecommerce websites. Assist the Head of Ecommerce to deliver the digital strategy and provide a superior ecommerce experience across AU & NZ websites. Working collaboratively across the business you will play an active role in the strategic map whilst providing a superior ecommerce experience.

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You will have two direct reports reporting to you.

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( one local and one offshore direct report )

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Responsibilities:

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Trade and Achieving Sales

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Drive online sales to help meet financial targets and profit budgets. Trading the Online business to hit financial targets

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- Review sales by week by day by promotion to agree future activity ahead of monthly projections.
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- Tracking sales performance to budget, forecast & LY by promotion and key web metrics
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- Proactively identify tactical opportunities to drive trade & sales uplift
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- Develop strategic plan to increase traffic & convert online sales by channel
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- Prepare budgets, forecasts and trade estimates as required
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- Daily/Weekly/Monthly ecommerce sales reporting & analysis, providing actionable insights
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- Understanding category performance and providing insights
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Digital Marketing

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Implementation of digital and content marketing plan that delivers increased engagement and conversion rates

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- Manage Email Marketing strategies together with Marketing & CRM teams, including content, personalisation & segmentation strategy, re-engagement plans and driving the acquisition of new sign ups
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- Working with the E-Commerce coordinator to develop and execute trading calendar
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- Work in partnership with the ecommerce team to drive continued growth and profitability through paid channels
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- Working with ecommerce team to execute customer acquisition and retention marketing campaigns through SEO, Social Media, CRM, online advertising, and affiliate programs
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- Review and report on performance of content related marketing to the broader business
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Team

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- Direct reports – one Ecommerce cooridnator and one offshore support
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- Management of Ecommerce team overseeing performance and delivery to ensure targets are met across two brands
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- Encourage & motivate team to develop best practice, cutting-edge, creative solutions and ideas
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- Act as a mentor to develop team members and help develop professional and functional capabilities
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📌 eCommerce manager ( Dual Brand ) (New South Wales)
🏢 Perfectly Placed Recruitment
📍 New South Wales