Job Description

Growth Marketing Manager at Martian Logic - Australian HR SaaS Platform | Full time |

n

About the Role

n

We're a fast-growing Australian HR SaaS platform and we're hiring our first dedicated Growth Marketing Manager. This is a high-impact, high-autonomy role for someone who thrives on building systems from scratch. You'll own the full demand generation funnel - from first touch to sales-ready lead - and be the connective tissue between our marketing and business development teams.

n

We already have a strong content engine (weekly podcast, webinars, white papers, social content), established event calendar and budding partner ecosystem and a modest paid media budget. What we need now is someone to turn that content into a structured, measurable pipeline.

n

As we grow, we're looking for a hands-on Growth Marketer who lives and breathes demand generation, conversion rates, and scalable acquisition. If you love turning insights into campaigns that move the needle on leads, sign-ups, and revenue, this is your chance to own demand gen growth in a high-impact environment.

n

Duties and Responsibilities:

n

n
- Funnel Strategy & Ownership - design, build and optimise funnels / map full buyer journey through to hand-off with sales / audit and establish updated lead flow metrics.
n
- Campaign Management - plan and execute integrated campaigns / manage paid advertising budgets and returns / build and manage nurture sequences to convert leas into sales conversations / align outbound and inbound efforts with sales team.
n
- Lead Generation & Pipeline Development - own MQL target and pipeline contribution,



develop lead scoring frameworks with sales team / identify and test new acquisition channels appropriate to our ICPs
n
- Marketing Operations - own and develop the CRM and marketing automation stack / ensure data integrity, attribution tracking and funnel visibility for leadership / brief technical resources on campaign requirements.
n
- Content Activation - Re-purpose and distribute existing content for maximum reach and conversion value / coordinate the podcast program / develop content themes and editorial calendars that align with commercial priorities
n
- Reporting & Optimisation - provide pipeline and campaign performance reports / run structured A/B testing on all initiatives / present quarterly performance reviews and recommendations
n

n

Who You Are:

n

n
- 4 - 7 years in B2B SaaS growth or demand generation marketing
n
- Proven experience building funnels and nurture flows, not just executing campaigns
n
- Hands-on with paid social (LinkedIn especially), marketing automation and CRM
n
- Commercially minded - you think in pipeline and revenue, not just impressions and clicks
n
- Comfortable working in a lean team where you'll be both strategist and executor
n
- Experience in HR Tech or SMB-focused SaaS is a bonus
n
- Work on a genuinely useful product that makes HR lives easier every day
n
- High autonomy and ownership, your ideas will directly shape our growth trajectory
n
- Competitive salary + performance bonuses
n
- Opportunity to grow with a scaling SaaS company, this role can evolve quickly
n

n

We're a small, ambitious team where every person makes a real difference. If you're excited by the idea of building growth systems from the ground up in the HR tech space, we'd love to hear from you.

n

#J-18808-Ljbffr

📌 Growth Marketing Manager (New South Wales)
🏢 Martian Logic
📍 New South Wales