28 Aug
|
Stopgap
|
Queensland
28 Aug
Stopgap
Queensland
Job Description
THE COMPANY: Our client is a premium childcare provider whose philosophy is simple: at the heart of everything they do, they place the child first. With a solid reputation for creating exceptional early learning experiences, they are looking for a Marketing & Growth Manager to join their team on a permanent basis.
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This is a fantastic opportunity for a commercially minded marketer who enjoys working across strategy and execution, helping to grow a well-loved brand while making a real impact.
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THE ROLE:
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Reporting to the National Operations Manager, you'll be responsible for leading the organisation's marketing and growth strategy, driving brand awareness, customer acquisition and engagement across multiple channels.
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This is a hands‐on role where you'll have the opportunity to shape the marketing function while developing and executing campaigns that deliver measurable business growth.
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Key responsibilities include:
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- Developing and implementing marketing and growth strategies to increase enquiries, conversions and revenue
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- Managing paid digital campaigns across Meta, Google and other digital platforms, ensuring strong ROI and campaign performance
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- Creating engaging content across social media, digital channels, email marketing and websites
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- Producing high-quality visual and video content that strengthens the brand and connects with target audiences
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- Growing and nurturing online communities through engaging, relevant content
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- Managing the brand identity and ensuring consistency across all customer touchpoints
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- Using analytics and reporting tools to measure campaign performance and make data-driven recommendations
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- Managing website content, SEO and conversion optimisation initiatives
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- Writing compelling copy across digital, social,
email and marketing campaigns
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- Leveraging AI and emerging marketing technologies to improve efficiencies, content creation and campaign performance
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- Collaborating with internal stakeholders and external suppliers to deliver marketing projects on time and within budget
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ABOUT YOU:
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You'll be an experienced marketing professional who enjoys balancing strategy with hands‐on execution and thrives in a fast‐paced environment.
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You'll bring:
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- A degree in Marketing, Communications, Digital Marketing or a related discipline
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- Proven experience developing and delivering successful marketing and growth campaigns
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- Experience marketing within childcare, education or another service‐based organisation would be highly regarded
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- Strong digital marketing experience, including Meta Ads, Google Ads and lead generation campaigns
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- Experience creating engaging content across social media, digital and email channels
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- A solid understanding of brand marketing, SEO, website management and campaign optimisation
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- Strong analytical skills, with experience using GA4 and other reporting tools
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- Experience using AI and marketing technologies to improve performance and efficiencies
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- Excellent stakeholder management, organisation and project management skills
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You'll also be:
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- Creative and commercially minded
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- Results‐driven and proactive
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- Highly organised with excellent attention to detail
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- Adaptable, collaborative and happy working both strategically and hands‐on
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This is a fantastic opportunity to join a growing organisation where you'll have the chance to shape the marketing function, build a well‐loved brand and make a genuine difference to the lives of children and families.
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#J-18808-Ljbffr
📌 Growth Marketing Manager (Queensland)
🏢 Stopgap
📍 Queensland