Job Description
Manager – Group Content (12month FTC)
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12-month parental leave cover | Fixed-term contract
n Does this sound like you?
n You're an experienced content marketer who can take ideas from brief through to production, publishing and optimisation.
n You're an experienced content marketer who can turn complex information into clear, useful and engaging customer content.
n You're a solid digital marketer, writer and editor who can turn complex information into clear, useful and engaging customer content.
n You're organised and comfortable managing multiple deadlines, stakeholders and production partners.
n You understand digital content and use SEO, analytics and customer insights to improve performance.
n You bring solid judgement, balancing customer needs, editorial quality, brand, risk and business priorities.
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See yourself in our team
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The Group Content and Publishing Chapter, within Marketing and Corporate Affairs, creates content that strengthens reputation, brand consideration and customer engagement.
n At the heart of this is the Brighter content ecosystem, helping build financial empowerment through content across Brighter magazine, digital editorial, video, organic social and owned channels.
n This is a 12-month fixed-term parental leave cover, with a focus on delivering and optimising Brighter magazine and digital content, and related campaigns.
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Do work that matters
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In this role, you'll help plan, produce and optimise Brighter magazine and digital content, connecting customer insights and business priorities with engaging editorial experiences.
n You'll work across the content lifecycle - developing briefs and stories, writing and editing, managing production and approvals, publishing digital content and identifying opportunities to improve its reach and performance.
n You'll collaborate with internal teams and external agency partners to keep the editorial program moving while ensuring content meets customer, brand,



editorial and risk standards.
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On any given day, you'll:
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Lead the end-to-end delivery of Brighter magazine with our agency partners, from editorial planning and briefs through to approvals and production.
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Develop and manage briefs for Brighter digital content, including researching, writing and editing content in-house.
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Support Brighter magazine NBC activity, including briefs, copy, approvals and bi-monthly in-app and eDM creative refreshes.
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Partner with Product, Marketing, UX, Compliance, Research and other teams to deliver content that supports customer and business outcomes.
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Manage content calendars, content repository updates and optimisations.
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Build and publish digital articles in Adobe Experience Manager (AEM), and optimise content for SEO, metadata, tagging, accessibility and discoverability.
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Use research, analytics and customer insights to assess performance and identify opportunities to improve content and distribution.
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Improve content workflows, templates and processes to support efficient, high-quality delivery.
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We're interested in hearing from people who have:
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Experience in content marketing, editorial production or digital publishing, ideally across print and digital channels.
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Exceptional writing, editing and storytelling skills.
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Experience managing content from brief through to publication and optimisation.
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Strong project management skills and experience managing editorial calendars, stakeholders and production partners.
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Experience with a CMS, ideally Adobe Experience Manager.
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A strong understanding of SEO, digital publishing and content performance.
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Confidence using analytics and insights to inform content decisions; experience with Adobe Analytics is highly regarded.
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Strong stakeholder management and editorial judgement in a complex environment.
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A collaborative, delivery-focused mindset and the ability to manage changing priorities and deadlines.
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Advertising End Date: 03/09/2026
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📌 Marketing Manager Group Content - 12 Month Fixed Term Contract (New South Wales)
🏢 Commonwealth Bank
📍 New South Wales