Job Description
We're a talented bunch of creatives, developers, designers, content makers, strategists and technologists - our difference is our strength.
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A unique blend of specialists that collaborate as one, constantly introducing new perspectives to the problems we solve.
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We strive to deliver highly effective, intelligent work.
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We scrutinise insight, to find proof.
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To create the best conditions for success.
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To take risks that aren't risky at all.
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To leave nothing to chance.
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And we're on the hunt for a Senior Paid Media Specialist to join our Paid Media team in Sydney.
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About the role
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We're looking for a hands‐on paid media specialist who combines technical depth with strong commercial and client instincts.
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This role sits at the heart of delivery. You'll be the primary operator on key Tier 1 accounts, while also managing a broader portfolio. You won't just execute — you'll shape strategy, influence direction, and lead conversations with clients around what's working and why.
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You'll need to be as comfortable in-platform as you are presenting recommendations, challenging thinking, and translating performance into clear, actionable insights.
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Day to day you'll:
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Manage paid media campaigns end-to-end across Google Ads, Meta and other platforms
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Own performance across key Tier 1 accounts, including budgets, pacing and strategy
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Manage a portfolio of Tier 2 and Tier 3 clients with consistency and rigour
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Lead client calls, presenting performance insights and transparent next steps
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Analyse performance deeply, identifying true drivers rather than surface metrics
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Optimise product feeds across Shopping and Performance Max campaigns
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Develop 3-month tactical roadmaps, including testing and growth strategies
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Collaborate with Creative, Data, SEO and Client Services teams to deliver integrated outcomes
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Use automation, scripts and AI tools to improve efficiency and performance
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We're looking for someone who:
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Has 3–5 years' hands-on paid media experience (agency preferred)
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Is highly proficient across Google Ads (Search, Shopping, PMax, Display, YouTube) and Meta
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Understands product feed optimisation and eCommerce performance drivers
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Can translate data into clear, commercially relevant insights
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Is confident leading client conversations and building strong relationships
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Has experience with GA4, Looker Studio and tracking (GTM, server-side tagging)
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Is comfortable working with automation, scripts and AI tools
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Stays curious and up to date with industry developments
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Have experience beyond Google and Meta platforms
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Have worked with the Google Ads API or built custom tools
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In return we'll give you:
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A genuine commitment to your development and career progression
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A no-blame culture that encourages experimentation and learning
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A collaborative team with deep expertise across strategy, creative and performance
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A hybrid working model and a great CBD office on Flinders Lane
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A culture that values balance, wellbeing and inclusion
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Plus:
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Remote working from another time zone (up to 8 weeks per year)
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Birthday leave
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A wellbeing day each year
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If you're a Paid Media Specialist who thrives on being close to the work, enjoys solving complex performance challenges, and wants to make an impact — we'd love to hear from you.
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#J-*****-Ljbffr

📌 Senior Paid Media Specialist (New South Wales)
🏢 Jaywing Australia
📍 New South Wales