Digital Marketing Manager - Gold Coast

? The Role

This role is ideal for an experienced agency marketer ready to move in-house, or a strong performance marketer looking for greater ownership of e-commerce growth, digital advertising and commercial results.

We're working with a growing Gold Coast business looking for a hands-on, commercially focused digital marketer who understands that strong digital marketing goes well beyond simply running ads. Your core focus will be Google and Meta advertising, Shopify, conversion, lead quality, e-commerce growth and campaign performance.

For agency marketers, this is an opportunity to stop spreading your time across multiple client accounts and instead go deep on one business, understanding the products, offers, customer journey and data, then seeing your campaigns through from strategy and creative to leads, sales and commercial results.

This is a full-time in-house role based on the Gold Coast.

? What You'll Be Doing

- Own and deliver performance-focused digital marketing campaigns
- Manage and optimise large-scale Google and Meta campaigns with significant ongoing digital advertising budgets
- Drive e-commerce growth across Shopify, landing pages and conversion
- Monitor ROAS, conversion rates, lead quality, sales and campaign performance
- Develop and test audiences, offers, ad creative, copy and campaign concepts
- Build and improve HubSpot email campaigns, automations and customer journeys
- Improve the customer journey from ad and landing page through to lead, sale and follow-up
- Work closely with the wider marketing team on creative, content and campaign assets




- Support product launches and larger cross-brand campaigns

? Systems & Platforms

You'll work across a modern digital marketing stack including Google Ads, Meta Ads Manager, Shopify, HubSpot CRM & Marketing Hub, GA4, Google Tag Manager, Meta Pixel and Conversion API, Google Search Console, and TikTok.

? AI & Automation

AI is already part of how the team works and this role expects confident use of it. You'll use AI to improve campaign analysis, creative testing, copy, research, automation and day-to-day marketing efficiency.

? Who We're Looking For

- 6+ years' experience in digital marketing
- Strong hands-on experience with Google Ads and Meta Ads
- Experience managing meaningful advertising budgets
- Robust Shopify or e-commerce experience
- A solid understanding of ROAS, conversion rates, CAC and campaign performance
- Experience with HubSpot or similar CRM and email automation platforms
- Experience working with analytics, tracking and attribution
- Strong commercial and analytical thinking
- Confidence testing creative, audiences, offers and landing pages
- Confidence using AI as part of your everyday workflow

⭐ What's On Offer

- $110,000-$130,000 + 12% super, depending on experience
- Full-time, Monday to Friday, based on the Gold Coast
- Genuine ownership of your own projects and campaigns
- Hands-on exposure to large-scale Google and Meta advertising campaigns
- Access to the latest AI and marketing technology
- Clear career progression as the team and business continue to grow
- Interested or want to know more? Reach out for a confidential chat.

📌 Digital Marketing Manager (Gold Coast)
🏢 Talentd Recruitment
📍 Gold Coast