Event Sales Manager - B2B Events & Brand Activations

Sydney, NSW

$150,000 - $180,000 + Super + Uncapped Bonus

Full-time Executive The Client & Strategic Landscape

Our client is a premium, national supplier and trusted partner to Australia’s exhibition and corporate event and premium activation industry. Operating from state-of-the-art national facilities with an enviable market reputation and massive inventory, they specialise in total event solutions - from large-scale brand activations and experiential events to venue shell scheme builds, custom exhibition activations and premium event furniture hire.

On behalf of my client, we are seeking an exceptional Event and Sales Manager to spearhead commercial growth, secure major event contracts, empower a team of sales professionals, and expand key industry partnerships.

The Chance

This is a strategic, high-visibility executive position holding the keys to the regional revenue strategy. You will serve as the commercial lead across tier-one brands, marketing agencies, corporate clients, and event organizers, managing the full lifecycle of client acquisition from high-level consultative selling and pitch strategy to negotiating major contracts.

Key Responsibilities:

- Lead, mentor, and empower the sales team, fostering a high-performance, collaborative culture driving growth and accountability.
- Work closely with internal creative and production teams to craft winning, bespoke proposals that translate brand objectives into physical builds.
- Oversee revenue forecasting, sales reporting,



and pipeline tracking to meet and exceed annual targets.
- Structure complex commercial proposals, negotiate contract terms, maintain margin integrity, and ensure smooth handoffs to estimating and project production teams.
- Represent the business at major trade shows, brand summits, and networking events.

About You

- 5+ years of senior sales experience within the custom exhibition stand, event build, display production, premium event agency, or B2B brand activation sectors.
- Strong, established connections across major brand marketers, creative agencies, event organisers, and corporate decision-makers.
- Ability to translate spatial concepts and production timelines into client solutions, with a proven record of leading multi-stage pitches securing six-figure (and above) contracts.
- An entrepreneurial mindset with the ability to structure a sales pipeline and self-manage in a fast-paced environment.

What On Offer

- Industry leading package, with uncapped commission structure
- Top-tier creative support, industry-expert backing, and a world-class portfolio of past work behind every pitch.
- High strategic freedom to shape sales processes, team structure, and brand expansion.
- High-energy work culture surrounded by passionate designers, project managers, and craftspeople.

If you are a high-performing sales leader with a passion for spatial design, or a senior professional ready to make the step up to lead a market-leading sales division, apply today or reach out for a confidential discussion

📌 Event Manager (Sydney)
🏢 Core Talent
📍 Sydney