About the Company

Our client is a well-established Australian-owned family business operating within the heating and home comfort market. The business supplies a premium range of products through an established national network of distributors, resellers and trade customers.

Having achieved more than 20 years of consistent growth, the business has built a strong reputation through the quality of its products, exceptional customer service and long-standing industry relationships.

They are now entering an exciting new phase, with plans to launch new products, develop additional revenue channels and further strengthen their national sales and marketing capability.

This is a genuine opportunity to join a team-oriented and down-to-earth business where you’ll have the autonomy and support to shape strategy, improve performance and play an important role in its continued growth.

About the Role

Reporting to the Managing Director and working closely with the board, you’ll take ownership of the national sales and marketing function.

The role will lead a geographically dispersed sales team across Sydney, Melbourne and Adelaide, alongside an established internal marketing function.

The foundations are in place, and the business is now looking for an experienced leader who can bring greater structure, alignment, accountability and commercial direction across both teams.

You’ll be responsible for driving revenue and profitability, refining the B2B go-to-market strategy, strengthening pipeline management and building deeper relationships across the reseller, distributor and trade customer network.





You’ll also play a key role in launching new products and revenue channels, while developing the structure, capability and performance of the team.

This is a remote-based role open to candidates in Sydney or Melbourne. Regular national travel will be required to spend time with customers, support the sales team in market and visit the company’s regional NSW head office.

Day to Day

- Lead and manage the national sales and marketing teams
- Develop and execute the national B2B sales and go-to-market strategy
- Strengthen the existing reseller and distributor model
- Review and negotiate annual trading agreements
- Improve pipeline visibility, forecasting, reporting and accountability
- Coach, mentor and develop the sales and marketing teams
- Spend time in market with sales representatives and key customers
- Work closely with marketing to guide content, campaigns and brand positioning
- Support the launch of new products, categories and revenue channels

About You

We are looking for a commercially minded B2B sales and marketing leader who enjoys building teams, improving structure and driving growth.

You’re comfortable operating strategically,



but you’re equally willing to remain close to customers, support the team in market and lead from the front when required.

Ideally, you’ll bring:

- Proven B2B sales leadership experience within a wholesale, distribution or reseller environment
- Experience leading sales teams across multiple locations, territories or channels
- A strong track record of driving revenue growth and business development
- Commercial experience across pricing, margins, forecasting and deal structures
- The ability to establish structure, process and accountability within a growing business
- Confidence overseeing both sales and marketing functions
- Experience launching new products, entering new markets or developing additional revenue streams

Experience within heating, HVAC, electrical, construction, building products, bathroom products or a related B2B industry will be highly regarded.

What’s on Offer

- A generous salary package
- Company car or car allowance
- Performance-based incentive scheme
- Remote-based role from Sydney or Melbourne
- National leadership position with genuine influence
- Opportunity to shape the next growth phase of an established Australian business
- Autonomy to improve structure, capability and commercial performance
- Collaborative, down-to-earth and values-led leadership team

How to Apply

Please click APPLY to submit your application. For a confidential discussion and further information about the opportunity, please contact Jesse Herrick on 0421 713 236 or [email protected]

📌 National Sales Manager (Victoria)
🏢 Calidus Group
📍 Victoria