About the role

Reporting to the Director, the Sales and Marketing Manager will be responsible for planning, directing and coordinating the company's sales and marketing activities. The successful candidate will develop strategies to attract new employer clients, strengthen existing business relationships, promote our recruitment and workforce services, increase candidate and client engagement, and identify new market opportunities across Australia. This position requires a commercially focused manager who can combine strategic planning, relationship management, market research and hands-on campaign delivery to support the continued growth of the business.

Key responsibilities

- Develop and implement sales and marketing strategies, annual business plans, campaigns and measurable sales targets.
- Lead the promotion of Transformational Recruitment's recruitment, workforce placement, labour-hire and related services.
- Identify and develop new business opportunities, employer partnerships, referral networks and sales channels.
- Research labour-market trends, workforce shortages, employer requirements, competitor activities and emerging industry opportunities.
- Establish strategies to attract new employer clients and increase the number of available employment and placement opportunities.
- Develop client acquisition, engagement, retention, cross-selling and relationship-management strategies.
- Build and maintain robust relationships with employers, industry representatives, training providers, community organisations and other stakeholders.
- Lead negotiations with prospective clients and assist with the preparation of service proposals, pricing arrangements and recruitment service agreements.




- Establish sales targets and monitor performance against agreed budgets, forecasts and business objectives.
- Analyse sales, marketing and client data to assess campaign effectiveness, lead conversion, customer acquisition costs and return on investment.

About you

- A relevant bachelor's degree in marketing, business, management, commerce or a related discipline.
- At least three years of relevant sales and marketing experience, preferably within recruitment, labour hire, workforce services, education, training, health, community services or a related industry.
- Previous experience in a sales, marketing or business-development management position.
- Demonstrated experience developing and implementing sales strategies, marketing plans and promotional campaigns.
- Proven ability to achieve sales targets, secure new clients and develop sustainable business opportunities.
- Experience building relationships with employers, business partners and key stakeholders.
- Strong understanding of customer acquisition, engagement, retention and account-development strategies.
- Experience conducting market research and using data to guide sales and marketing decisions.
- Strong communication, presentation, negotiation and stakeholder-management skills.
- Sound commercial awareness and the ability to prepare budgets, forecasts, reports and business proposals.

About us

Transformational Recruitment is an Australian recruitment and workforce solutions company connecting skilled and qualified candidates with employers across a range of industries. We work closely with businesses, training organisations, community stakeholders and jobseekers to support recruitment, workforce development and sustainable employment outcomes.

📌 Sales and Marketing Manager (Newcastle)
🏢 Transformational Recruitment
📍 Newcastle