Job Description
Working closely with Technology, Digital, Analytics and Marketing teams, you will:
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Define tagging strategies, event taxonomies and Data Layer requirements
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Translate business and analytics requirements into detailed tagging specifications
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Implement and maintain digital analytics tracking across websites and digital journeys
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Manage third-party marketing and media tags through Adobe Data Collection
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Perform tagging QA, validation, debugging and issue resolution
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Ensure data flows accurately into analytics and marketing platforms
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Support consent, privacy and data governance requirements
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Maintain documentation and tagging implementation standards
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12 Month Contract
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$**** Per Day
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Brisbane Based
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The Role
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Working closely with Technology, Digital, Analytics and Marketing teams, you will:
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Define tagging strategies, event taxonomies and Data Layer requirements
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Translate business and analytics requirements into detailed tagging specifications
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Implement and maintain digital analytics tracking across websites and digital journeys
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Write custom JavaScript and HTML to support tagging implementations
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Manage third-party marketing and media tags through Adobe Data Collection
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Perform tagging QA, validation, debugging and issue resolution
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Ensure data flows accurately into analytics and marketing platforms
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Support consent, privacy and data governance requirements
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Maintain documentation and tagging implementation standards
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What We're Looking For
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You'll ideally bring:
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2+ years' digital tagging implementation experience, either client or agency side
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Robust hands-on experience with Adobe Tags / Adobe Data Collection
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Experience with digital analytics and web analytics platforms
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Practical coding skills across JavaScript, HTML and CSS
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Experience designing Data Layers, tracking specifications and event structures
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Experience implementing third-party media and marketing tags through Tag Managers
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Strong knowledge of tagging QA and front-end debugging
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Ability to communicate technical tagging and analytics requirements to both technical and non-technical stakeholders
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Experience across Adobe Analytics, Adobe Experience Platform (AEP), Adobe Target, CRO/experimentation or eCommerce environments will be highly regarded.
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