Job Description
Techtronic Industries (TTI) is a global organisation and world-class leader in quality consumer and professional products marketed to the home improvement and construction industries. Our portfolio includes iconic brands like RYOBI, AEG, Hoover, Vax, Kango, and Empire — names you know, trust, and probably have in your garage or shed.
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At TTI, we're all about innovation, collaboration, and creating exceptional experiences for our customers and our people. We're proud of our culture, and we're serious about helping you grow, thrive, and make a real impact.
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About the Role
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We're looking for a CRM & Loyalty Manager to join our Customer Strategy team.
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Reporting to the Senior CRM & Loyalty Manager, you'll lead CRM, lifecycle marketing and loyalty initiatives that drive customer engagement, retention and long-term customer value across our consumer brands.
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Day-to-Day
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Deliver CRM campaigns, automations and lifecycle journeys across our consumer brands.
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Drive customer segmentation, personalisation and loyalty engagement initiatives.
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Analyse campaign and customer performance to identify growth opportunities.
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Support the development and optimisation of loyalty program performance and member experiences.
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Partner with stakeholders across Marketing, Product, Service, Digital and IT.
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Leverage customer data and emerging technologies to improve engagement and customer value.
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Help shape the future CRM and loyalty roadmap.
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What We're Looking For
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You're a strategic thinker who understands how to combine data, technology, and customer insights to create exceptional customer experiences. You're commercially minded, highly analytical, and passionate about driving engagement and loyalty.
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Tertiary qualification in Marketing, Business, Commerce, or a related discipline, or equivalent experience
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Experience managing CRM, marketing automation, lead nurture, and loyalty programs
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Experience with Salesforce Marketing Cloud and broader Salesforce CRM platforms highly regarded
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Strong analytical skills with the ability to translate insights into actionable recommendations
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Demonstrated ability to leverage customer data and digital technologies to drive engagement opportunities
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Experience building strong relationships and influencing stakeholders across a fast-paced organisation
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Strong communication, presentation, and stakeholder management skills
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Commercial acumen and a continuous improvement mindset
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Bonus points if you've worked in customer experience strategy, process mapping, CRM optimisation, personalisation, AI-enabled marketing, or loyalty program development.
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What We Can Offer You
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Generous product discounts (yes, you'll want everything!)
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Recognition programs and team celebrations
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Learning and development opportunities
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Paid parental leave, and more!
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The chance to help shape a growing customer loyalty and CRM function
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