Job Description
We're looking for a creative, trend-driven Marketing Specialist who understands how to turn ideas into content that gets attention, builds engagement and grows a brand across social media. You should be someone who doesn't just follow a content calendar — you understand what's trending, why it's working and how to adapt it creatively for the brand.
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Key responsibilities
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Create engaging content for Instagram, Facebook, TikTok, YouTube and other social platforms
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Act, Develop Reels, short-form videos, graphics, carousels and promotional content
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Plan and execute social media and influencer marketing strategies
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Identify relevant trends, viral formats, sounds and content opportunities
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Find and collaborate with influencers and content creators
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Shoot, act, edit and optimise short-form video content
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Design professional social media graphics and marketing creatives
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Develop fresh content concepts, hooks and campaign ideas
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Monitor social media performance and continuously improve content based on results
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About you
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Robust understanding of social media marketing and content strategy
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Must be bi-lingual (English, Hindi and or Punjabi$)
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Excellent acting and camera skills
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Excellent video editing skills
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Strong graphic design skills
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Experience with content creation and influencer marketing
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A strong eye for visual storytelling and branding
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Ability to create attention-grabbing hooks and concepts
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Good understanding of current Reels, TikTok and short-form video trends
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Comfortable using tools such as Adobe Creative Suite, Canva, CapCut or similar platforms
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Creative, proactive and able to bring new ideas without waiting to be told what to create
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#J-*****-Ljbffr

📌 Marketing Specialist (Victoria)
🏢 Think Higher
📍 Victoria