Job Description
This is a unique role that combines social media analytics with hands-on content creation - perfect for someone who loves getting into the data just as much as they love getting behind the camera.
n
You'll work closely with our global Social, Ecommerce, Product and Digital Marketing teams to help shape how Lovisa shows up across TikTok, Instagram, Facebook and Pinterest.
n
You'll track what's performing, identify emerging trends and opportunities, turn insights into recommendations, and create platform-native content that connects with our global audience.
n
What You'll Be Doing
n
n
Analyse social media performance across TikTok, Instagram, Facebook and Pinterest, identifying trends, opportunities and areas for optimisation.
n
Use Dash Hudson and CreatorIQ to support performance tracking, reporting, scheduling and creator management.
n
Track key metrics including engagement, follower growth, reach, organic social sessions, conversion, revenue and ROI.
n
Ideate, film and edit engaging short-form content including TikToks, Reels and Stories.
n
Stay across emerging trends, sounds, platform updates and algorithm changes.
n
Support the development and execution of social content calendars across multiple platforms.
n
Partner with the Head of Social Media and wider team to ensure content aligns with both brand and commercial objectives.
n
Support paid social activity by developing and adapting content in line with the broader strategy.
n
Track influencer collaborations, creator partnerships, global product seeding and other social initiatives.
n
Write engaging, platform-appropriate social copy using relevant hashtags and SEO-led language to maximise reach.
n
Use performance insights to continuously test,



learn and improve Lovisa's global social presence.
n
n
What We're Looking For
n
You're equal parts creative and analytical. You understand what makes people stop scrolling, but you also want to know what the numbers are telling you once the content goes live.
n
You'll Ideally Bring
n
n
2–3 years' experience across social media, content creation, digital marketing or social analytics, ideally within fashion, beauty or retail.
n
Strong analytical skills with the ability to translate data into meaningful recommendations.
n
Confident short-form video creation skills, including ideation, filming and editing using tools such as CapCut, Adobe Premiere or similar.
n
An understanding of paid social platforms such as Meta Ads Manager and TikTok Ads Manager would be highly regarded.
n
The ability to take a brief from concept through to execution while maintaining a consistent brand look and feel.
n
Strong communication skills and confidence presenting performance insights to stakeholders.
n
Most importantly, a genuine passion for fashion, jewellery, social media, pop culture and emerging consumer trends.
n
n
Why Lovisa?
n
Lovisa is a global fashion jewellery brand with a fast-paced, energetic and trend-led culture. With stores and customers around the world, our social channels give you the chance to create and influence content with global reach.
n
If you love combining creativity, culture and commercial insights, and want to help shape the social presence of a growing global brand, we'd love to hear from you.
n
We believe in supporting diverse cultures and harnessing the unique knowledge and experience of our team. We celebrate our global presence by supporting our culturally diverse team around the world.
#J-*****-Ljbffr

📌 Social Media Analyst & Creator (South Australia)
🏢 Lovisa
📍 South Australia