Reporting to the Head of eCommerce you will be responsible for the management and maintenance of the two brands across AU & NZ ecommerce websites. Assist the Head of Ecommerce to deliver the digital strategy and provide a superior ecommerce experience across AU & NZ websites. Working collaboratively across the business you will play an active role in the strategic map whilst providing a superior ecommerce experience.

You will have two direct reports reporting to you.

( one local and one offshore direct report )

Responsibilities:

Trade and Achieving Sales

Drive online sales to help meet financial targets and profit budgets. Trading the Online business to hit financial targets
Review sales by week by day by promotion to agree future activity ahead of monthly projections.
Tracking sales performance to budget, forecast & LY by promotion and key web metrics
Proactively identify tactical opportunities to drive trade & sales uplift
Develop strategic plan to increase traffic & convert online sales by channel
Prepare budgets, forecasts and trade estimates as required
Daily/Weekly/Monthly ecommerce sales reporting & analysis, providing actionable insights
Understanding category performance and providing insights

Digital Marketing





Implementation of digital and content marketing plan that delivers increased engagement and conversion rates
Manage Email Marketing strategies together with Marketing & CRM teams, including content, personalisation & segmentation strategy, re-engagement plans and driving the acquisition of current sign ups
Working with the E-Commerce coordinator to develop and execute trading calendar
Work in partnership with the ecommerce team to drive continued growth and profitability through paid channels
Working with ecommerce team to execute customer acquisition and retention marketing campaigns through SEO, Social Media, CRM, online advertising, and affiliate programs
Review and report on performance of content related marketing to the broader business

Team
Direct reports – one Ecommerce cooridnator and one offshore support
Management of Ecommerce team overseeing performance and delivery to ensure targets are met across two brands
Encourage & motivate team to develop best practice, cutting-edge, creative solutions and ideas
Act as a mentor to develop team members and help develop skilled and functional capabilities
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📌 Ecommerce Manager Dual Brand New South Wales
🏢 Perfectly Placed Recruitment
📍 New South Wales