Job Description
This is not a pure practitioner role. The Head of Strategy builds the discipline, sets the standard and ensures that strategic thinking is embedded in everything the agency produces, from a retail brief to a brand platform. They are a credible and trusted partner to senior clients, a collaborative force with creative and account leadership, and the person who makes Cheil's work smarter.
n
Key Responsibilities
n
n
Define and lead the strategic direction of the agency across brand, creative, communications, retail and CX
n
Set the standard for strategic output across all accounts and ensure consistent quality across the team
n
Act as the senior strategic voice in client relationships, new business pitches and agency leadership discussions
n
Develop and present strategies at the most senior client level - including C-suite and global stakeholders
n
Establish, develop and grow the strategy function at Cheil Australia - including team structure, tools, frameworks and ways of working
n
Mentor and develop strategists within the team, building capability across the discipline
n
Connect with Cheil's global network to share thinking, tools and case studies - and bring global intelligence into the local operation
n
Build deep understanding of clients' brand, business, competitive landscape and consumer context
n
Act as strategic guardian across short and long-term planning for key accounts
n
Work closely with creative, account management, production and digital teams to ensure strategy informs and elevates the work
n




Collaborate on creative development - provide clear direction at brief stage and constructive input throughout
n
Partner with the GM of Campaign and Creative and senior leadership on agency positioning, new business and growth
n
Assist in scoping strategic projects and building commercial proposals
n
n
Qualifications and Experience
n
n
12+ years experience in a senior strategy role within an agency, consultancy or marketing setting
n
Proven track record building or leading a strategy function - not just practising within one
n
Experience developing brand, creative, communications, retail and CX strategies for large or global clients
n
Strong background in consumer insights, audience segmentation and research methodologies
n
Experience working with Samsung, consumer electronics, retail or telecommunications categories highly regarded
n
Excellent written, verbal and visual presentation skills - confident and authoritative at the most senior level
n
Familiarity with martech, analytics platforms and data-driven strategy development
n
n
Why Join Us?
n
n
Work with one of the world's most innovative brands - Samsung.
n
Collaborate with global experts across technology, commerce, data, and creativity.
n
Be part of a growing team driving Cheil's transformation.
n
Hybrid working model with Sydney Olympic Park HQ.
n
Opportunities for professional development and regional collaboration across the Cheil network.
n
#J-*****-Ljbffr

📌 Head Of Strategy (Sydney)
🏢 Cheil
📍 Sydney