Job Description
Job Description
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Our client is a global leader in the fintech space, combining education and technology to help clients engage confidently in financial markets. As the business enters a critical phase of operational transformation in Australia, an opportunity has arisen for an experienced, hands-on operator to join the team in Sydney. This is an operator-style Marketing and Operations role, not a purely strategic marketing position. It's a hands-on role suited to a proactive go-getter who takes ownership, fixes problems, and delivers results.
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Owning lead generation and conversion end to end, with a deep understanding of how marketing drives traffic and how that traffic converts.
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Mapping the full customer journey to identify where prospects drop off and why, and fixing it.
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Ensuring marketing campaigns convert into event attendance and sales, not just clicks.
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Getting hands-on when needed e.g. creating a dummy sign-up to test and report on the actual customer experience.
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Handling compliance-aware marketing, supported administratively by the in-house Risk & Compliance Manager.
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Acting as the escalation point for operational and client issues.
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Owning client retention and reducing churn.
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Driving operational performance and efficiencies across marketing, sales, events and client services.
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Reporting on key business metrics using Salesforce and Go High Level (or similar CRM/marketing automation tools).
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Leading training and capability development across the teams overseen.
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Improving structure and accountability across teams, and leading them through change.
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Managing operational budgets and improving ROI.
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Overseeing event and programme delivery through the Events Coordinator.
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About the Candidate
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Proven experience as a strong operator, someone who takes ownership and gets things done, not just a manager.
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Deep understanding of lead generation, conversion, and the customer journey.
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Experience leading cross-functional and remote/offshore teams.
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Comfortable and hands-on with CRM/marketing automation platforms such as Salesforce and Go High Level.
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Commercial mindset, with the ability to balance revenue, cost and performance considerations.
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Resilient, decisive, and comfortable making tough calls.
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A solution-oriented, non-precious attitude.
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Background in a B2C business is preferred; investing industry knowledge is a plus but not required - full training and onboarding will be provided for the right candidate.
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Join a well-established organisation with a solid market reputation. Genuine long-term career progression opportunities on offer, as the business continues to expand.
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📌 Marketing And Operations Manager (New South Wales)
🏢 Everi Pty
📍 New South Wales