AI CONTENT PRODUCER / SOCIAL MEDIA COORDINATOR (FULL TIME)
SWIPES is a premium skincare brand, and we're looking for someone to own our Instagram and TikTok presence day-to-day - from generating on-brand content to posting it and engaging with our community.
This is a hybrid role covering both content production and full social media coordination.
Our brand direction, visual guide, and content calendar are already established, so this role is focused on execution and ownership rather than building strategy from scratch.
WHAT YOU'LL DO
Content Generation & ProductionGenerate on-brand product and mood imagery using AI tools (Midjourney, Higgsfield, or similar), following our locked visual guide (satchel-on-texture shots, mood photography, text-on-photo formats)Edit and produce Reels, carousels, and short-form video contentOnce real product photography becomes available, incorporate it into content alongside AI-generated piecesWrite and adapt captions using our core taglines and brand voice
Social Media CoordinationSchedule and publish content across Instagram and TikTokMonitor performance (likes, comments, saves, reach)



and report back on what's workingEngage with comments and DMs in the brand voiceTrack and manage the content calendar day-to-day, flagging gaps or delays
OngoingStay current on TikTok and Instagram trends and formats relevant to our audienceCollaborate closely with us on creative direction and seasonal campaign pushes
WHAT WE'RE LOOKING FOR
A current AI content/video stack you actually run day-to-day - not a tool you tried once.
Tell us what you use and how.Strong eye for visual consistency and brand toneConfident writing captions and engaging with an audience directlyCan deliver consistent volume and quality on a weekly cadence without needing to be chasedOrganised - can manage a content calendar and hit posting cadence without heavy oversightBonus: experience with consumer/DTC brands, especially in personal care, fitness, or lifestyleBonus: experience generating AI UGC-style content (AI-generated creators/testimonials)
TO APPLY:
Complete the Google Forms link.
You'll be asked to share 3+ examples of AI-generated or AI-edited content you've produced, along with a breakdown of your current AI tool stack.

📌 Ai Content Producer (New South Wales)
🏢 Swipes
📍 New South Wales