About us:

Snackbrands Australia is part of Intersnack Group, a private German snack food company founded in 1968. Although internationally owned we are still very much a local company Creating Happy Snacking Moments for everyone!

Here at Snack Brands Australia, we proudly make some of Australia’s favourite snacks including Kettle, CC’s, Thins, Cheezels, The Natural Chip Company and Nice & Natural. Across our three sites, we make over 200 million packets of chips a year - that's a lot of enjoyment and fun we bring to snackers every day! We encourage a culture that is exciting, challenging and we strive for innovation in everything we do.

Our aim is for our people to share in our success, enjoy our products and reap the benefits of their hard work within a supportive environment where work life balance is encouraged!

About the role:

This is an exciting opportunity to locally shape the future of iconic brands Thins & French Fries within an organisation that values fresh thinking, bold ideas, and people who make an impact. You'll have the freedom to influence brand direction, challenge convention, and help lead the next evolution of growth and development in Australia's fast-paced, fun, and dynamic snacking category.

What You’ll be responsible for:

- Develop and execute 3 years brand strategies and annual plans, using consumer, category and commercial insights to identify growth opportunities.
- Lead innovation and renovation projects from concept through to launch and post-launch review.
- Own brand budgets, forecasting and performance.




- Interrogate data and insights from consumer research and sales data sources into action.
- Partner with cross functional team members across Sales, Category, Shopper, Finance, Product Development, Operations, Supply Chain and Quality to bring initiatives to life. Inspire our agency partners to deliver to great work.
- Support trade presentations, customer sell-in and go-to-market plans for NPD and key brand initiatives.
- Champion the consumer and drive a culture of quality, collaboration, accountability and innovation.

What you’ll bring to the role:

- +5 years’ FMCG or similar experience
- A tertiary qualification in Marketing or a related discipline.
- Proven experience across brand management, NPD/innovation, campaign development
- Strong commercial acumen
- Experience using market data and consumer insights to inform strategic decisions.
- Solid stakeholder management and influencing skills, with the ability to work across a busy collaborative cross-functional environment.
- A pragmatic and strategic mindset, strong attention to detail and a genuine drive for results.
- The ability to thrive in an environment where you drive local direction for a brand and enjoy bringing people together to get things done.

What can you expect in return:

A supportive working environment (with plenty of snacks on hand!) where you'll feel engaged and valued, career growth, Birthday Leave, Access to discounts on Retailers, onsite parking and a focus on health and wellness (like Wellbeing Days!) to make your workplace more enjoyable!

📌 Brand Manager (Sydney)
🏢 Snackbrands Australia
📍 Sydney