Digital Marketing Manager, Part-Time

Sydney | 2 Days Per Week | 12-Month Contract

VICELLO® is seeking an experienced Digital Marketing Manager to take ownership of our digital presence and help shape where it goes next.

This is not a social media management role, nor are we looking for a performance marketer who happens to know Canva.

We’re looking for someone who understands architecture, interiors and design language, and has the editorial judgement to know what deserves to be seen, how it should be seen and where it belongs.

You’ll bring that judgement together with genuine technical capability across digital strategy, content, paid media, website, SEO, CRM and analytics.

The role is hands-on and autonomous. You’ll be responsible for strategy through to execution, with the confidence and experience to identify opportunities, make decisions and continually refine how VICELLO shows up digitally.

The Role

You’ll take ownership of VICELLO’s digital marketing across:

- Digital marketing strategy, planning and execution
- Content strategy, creation, curation and amplification
- Copywriting in an established brand tone of voice
- Organic and paid social
- Meta Ads Manager
- Google Ads
- Pinterest
- Website management and optimisation
- SEO
- CRM and audience segmentation
- EDM strategy, creation and distribution
- Analytics, reporting and performance optimisation
- Digital content and asset library management
- Photoshoot planning and coordination
- Editorial and publication submissions

You’ll work closely with our Creative Director and broader team, with access to a robust and continually growing body of residential work,



photography and brand assets. We’ll give you the body of work. You bring the clarity.

About You

You know the platforms. You can read the data. You know what drives performance. But technical capability alone isn’t enough. You have a strong understanding of architecture, interiors and the wider design landscape.

You recognise good work, understand visual language and can exercise editorial judgement without needing that judgement prescribed to you. You can look at a completed project and instinctively begin to identify the story: what should lead, what should be held back, who it should speak to, where it belongs and how to create meaningful traction around it. You’re equally comfortable working at a strategic level and getting into the execution.

Ideally, you’ll bring:

- Proven experience in a digital marketing role with genuine end-to-end responsibility
- High-level capability across Meta Ads Manager, Google Ads and analytics
- Demonstrated experience managing and optimising paid campaigns
- Strong content, copywriting and brand judgement
- Experience with websites, SEO, CRM and EDM platforms
- Confidence interpreting data and translating it into action
- An understanding of architecture, interiors, design or a closely aligned premium creative industry




- Strong organisational skills and the ability to manage multiple digital workstreams independently
- The confidence to take ownership, make recommendations and move without requiring constant direction

Experience within architecture, interiors, property, luxury, furniture or a design-led brand environment would be highly regarded.

About VICELLO®

VICELLO® is a Sydney-based, design-led joinery house specialising in high-end residential interiors.

Our work spans concept design, project support, manufacture and installation, working alongside homeowners, architects, interior designers and builders to deliver highly resolved custom joinery.

As our body of work and brand continue to grow, we’re looking for someone who can take ownership of how that work is positioned, communicated and amplified digitally.

The Details

Position: Digital Marketing Manager

Employment: Part-Time - 2 days per week

Contract: 12 months, with intention to renew

Location: Sydney

Working arrangement: Primarily studio-based initially, with hybrid flexibility available once the role is established and operating at a high standard

Commencement: October 2026

If you have the technical capability to drive performance and the judgement to represent a design-led brand with restraint, clarity and intent, we’d like to hear from you.

Please apply with your CV and a brief introduction outlining your relevant experience. Where applicable, we’d also love to see examples of brands, campaigns or digital accounts you’ve had meaningful responsibility for.

📌 Digital Marketing Manager (Sydney)
🏢 VICELLO®
📍 Sydney