Job Description

Tabulam and Templer Homes for the Aged – Bayswater VIC

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We are looking for an experienced HubSpot CRM & Website Optimisation Professional to help us strengthen, optimise and establish best-practice use of our existing HubSpot platform.

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This is a hands-on role for someone who understands how HubSpot should works across CRM, marketing automation, website/CMS, reporting and multiple customer journeys (internal & external customers) — and who can turn that knowledge into practical, scalable systems our team can confidently manage into the future.

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Working approximately three days per week for a six-month period, you will review our existing HubSpot environment, identify opportunities for improvement and implement solutions that improve data quality, marketing effectiveness, user experience and internal processes.

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A major focus of the role will also be creating clear standard operating procedures, governance and documentation so that best-practice HubSpot management becomes embedded across the organisation.

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What You'll Be Responsible For

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Review and optimise our existing HubSpot CRM and website environment.

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Conduct an audit of current HubSpot configuration, processes and opportunities for improvement.

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Improve CRM structure, including contact properties, lifecycle stages, pipelines, segmentation and database management.

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Build, review and optimise workflows and marketing automations.

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Support ongoing optimisation of the HubSpot CMS and website.

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Establish best-practice approaches to data quality, database hygiene and CRM governance.

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Review integrations between HubSpot and other business platforms and identify opportunities to improve data flow and efficiency.

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review and align dashboards and reporting that provides meaningful marketing, customer and business insights.

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Identify opportunities to simplify processes and reduce unnecessary manual administration.

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Document HubSpot processes and create practical Standard Operating Procedures (SOPs) for ongoing use.

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Establish clear governance around how HubSpot should be managed, maintained and developed.

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Provide guidance and knowledge transfer to internal team members.

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Work collaboratively with TTHA business unit stakeholders to translate business requirements into practical HubSpot solutions.

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About You

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You will be someone who enjoys getting into the detail of a HubSpot environment while also understanding the bigger picture of how CRM, marketing and customer experience fit together.

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Ideally, you will have:

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At least 3 years of hands-on experience working with HubSpot.

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Demonstrated experience administering and optimising HubSpot CRM.

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Strong experience with HubSpot Marketing Hub and marketing automation.

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Demonstrated ability working within HubSpot in a consumer health setting would be an advantage.

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Experience working with HubSpot CMS and website functionality.

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Proven experience developing workflows, segmentation, lifecycle stages, properties and customer journeys.

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A robust understanding of CRM architecture, database management and data quality.

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Experience developing dashboards, reports and performance insights.

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Experience reviewing and improving existing HubSpot environments rather than simply maintaining them.

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Strong documentation skills, including the ability to develop practical SOPs and user guidance.

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An understanding of CRM governance and scalable system design.

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Strong analytical and problem-solving skills.

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Excellent attention to detail.

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The ability to work independently, identify opportunities and recommend solutions.

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Strong communication skills and the ability to work with both technical and non-technical stakeholders.

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HubSpot certifications will be highly regarded but are not essential where you can demonstrate substantial practical experience.

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This is an onsite role based in Bayswater, Victoria, requiring close collaboration with the Marketing team and hands‐on training of end users

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This role is initially offered as a 6‐month contract, with the potential to transition to an ongoing position for the right person.

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What Success Looks Like

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By the end of the initial engagement, we want to have:

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A cleaner, more structured and reliable HubSpot environment.

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Improved CRM and database quality.

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More effective marketing automation and customer journeys.

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A better‐connected website, CRM and marketing ecosystem.

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Clear lifecycle stages, segmentation and reporting.

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Improved visibility of marketing and customer performance.

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Reduced manual processes and unnecessary duplication.

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Documented HubSpot governance and best‐practice processes.

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Practical SOPs that enable our internal team to confidently manage the platform.

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A prioritised roadmap for future HubSpot development and optimisation.

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The Opportunity

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This is an opportunity to take ownership of an established HubSpot environment and make a measurable difference to how the platform supports our marketing, customer experience and broader business operations.

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You will have the opportunity to identify what is working, challenge what isn't and implement practical improvements rather than simply maintaining the status quo.

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Contract: 6 months

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Commitment: Approximately 3 days per week

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📌 HubSpot CRM & Website Optimisation Professional (Williamstown)
🏢 Tabulam & Templer Homes For The Aged
📍 Williamstown