Job Description
Work with one of Australia's leading specialty coffee brands
Join a B Corp and1% for the Planet certified brand.
Learning and development opportunities
Flexible workingarrangements(Additionaldaysare on the cards)
Work where creativity, innovation, and impactactually matter
Andyes,unlimitedexceptionalcoffee is included
Let'sstart with theperks:
Work with one of Australia's leading specialty coffee brands
Join a B Corp and1% for the Planet certified brand.
Learning and development opportunities
Flexible workingarrangements(Additionaldaysare on the cards)
Great team, great culture, great coffee
Work where creativity, innovation, and impactactually matter
Andyes,unlimitedexceptionalcoffee is included
A little about you
YOU LOVE COFFEE!
You'rethe person who seescontentandstorytellingopportunitieseverywhere.
You walk into a busy cafe and instantly spot three Reels, two customer stories, and a TikTok idea.
You'reequally comfortable behind the camera, in front of it when needed,editing contenton the fly, writing captions thatactuallysoundhuman(yep,callingout the AI slop).
You know AI is a powerful tool that can be harnessed and usedtogreateffect.
You love storytelling.
You understand trendsbut know not everyone isworthchasing.You'recreative, curious,organised, and always thinking about how to turn real moments into engaging content.
Most importantly, you get excited about helping a purpose-led brand tellmeaningfulstoriesanddid we mention, you MUST LOVE COFFEE!
About Us
Pablo & Rusty's is a specialty coffee roaster based in Sydney, with a mission topositivelyimpactpeopleand the planet through coffee.




We'reproudly B-Corp Certified, Carbon Neutral Certified,and1% for thePlanetmembersmeaningwe donate 1% of our revenue (not Profits) to partnerscharitiestacklingtheimpacts of climate change.In short,we'recommitted to using business as a force for good.
From cafes andcafe partners toourAthomecoffeecommunityoursustainabilityprojects and innovations,there'salways a story worth sharing.
That'swhere you come in.
About the Role
We'relooking for a Social Storyteller to create, capture, and share content across our digital channels.
Thisisn'ta desk-bound social media role.
One dayyou'llbe filming at our roasteryin North Ryde, the nextyou'llbe capturing stories from our cafes or cafe partners,going BTS onaproductdevelopment,interviewing a team member, covering an event, or creating content around our sustainability and impact initiatives.
You'llown the day-to-daysocialstorytellingof the brand, helping bring P&R; work closer toit'scommunity.
Because we're big on transparency, lets cover off the numbers because it's significant to you.
This is a contract role to begin with.
An hourly rate ranges from $35-$45 per hour, depending on your skills and experience.
We'll land on the right number once we've had a chat and seen what you can do.




For the right applicant we plan on this role evolving to become and permanent member of the Team with career growth and opportunities to match.
A Few Things You'll Be Across
Creating engaging short-form video content,including Reels, TikToks, Stories, Shorts, BTS, and POV content
Managing Instagram, TikTok, LinkedIn, Facebook, and YouTube
Developing content ideas and campaign concepts
Writing captions and social copy
Buildingandmaintainingcontentcalendars
Engaging with our online community
Tracking performanceandidentifyingopportunities
Supporting product launches and marketing campaigns
Finding creative ways to tell the P&R; story
What You'll Bring
2+ years' experience incontent creation, social media management, digital marketing, or a similar role
Strong video shooting and editing skills
A portfolio of contentyou'reproud of
Excellentstorytelling,writingandcommunication skills
Proven experience managing social platforms
A self-starter with the confidencetoworkindependentlywhilelovingcollaboratingacross teams
Curiosity, creativity, and attention to detail,andstrongorganisationalskills
Passion for coffee, hospitality, sustainability, or purpose-led brands
Confidence using tools likeCapCut, Canva, Adobe Creative Suite, or similar
Desirable
Photography experience.
Experience in hospitality, coffee, food & beverage, or lifestyle brands.
Familiarity with Meta Business Suite, Later, Sprout, Buffer, or similar platforms.
Experience using AI tools to enhance content workflows.
Understanding ofanalytics and performance reporting.
#J-*****-Ljbffr

📌 Social Storyteller (Sydney)
🏢 Pablo & Rusty's
📍 Sydney