Job Description
Build the future of Sistema – an iconic brand with global reach
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Are you a commercially minded Brand Manager who loves turning consumer insights into innovative products and growth opportunities?
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This is an exciting opportunity to join Newell Brands and play an important role in the continued growth of Sistema – the iconic New Zealand-founded food storage and hydration brand trusted by millions of consumers in more than 100 countries.
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Known for its market-leading food containers, lunch solutions and reusable bottles, Sistema combines smart design, consumer-led innovation, quality and sustainability to create products that fit modern lifestyles.
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As Brand Manager – Sistema, you'll work alongside the Senior Brand Manager and a talented global team to help shape brand strategy, drive innovation and portfolio initiatives, and bring new products successfully from concept through to market.
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Why Sistema & Newell Brands?
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Sistema is a brand with an incredible story – proudly founded in New Zealand and now enjoyed by consumers around the world.
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Joining Sistema gives you the opportunity to combine the entrepreneurial spirit and innovation of an iconic Australasian brand with the scale, resources and career opportunities of Newell Brands, a leading global consumer products organisation.
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You'll have the opportunity to:
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Work on a globally recognised and loved consumer brand.
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Influence innovation and portfolio decisions with genuine commercial impact.
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Collaborate with talented teams across multiple functions and global markets.
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Build your experience across brand strategy, innovation, insights and commercial execution.
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Be part of an organisation that puts consumers and brands at the centre of how we grow.




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About the role
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This is a broad and commercially focused brand role where you'll have the opportunity to influence the performance and long-term growth of Sistema across global markets.
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You'll combine brand management, innovation, insights and commercial thinking, partnering across Product Development, R&D;, Sales, Finance, Supply Chain, Manufacturing, Consumer Insights and Customer Strategy & Planning.
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You won't just manage the brand – you'll help identify where Sistema can grow next.
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What You'll Be Doing
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Support the development and execution of annual Sistema brand and business plans.
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Lead cross-functional innovation and portfolio projects from concept through to commercialisation.
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Manage launch readiness including packaging development, product validation, item setup and post-launch evaluation.
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Analyse sales performance, consumer insights, market trends, distribution, promotional effectiveness and competitor activity.
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Identify opportunities to optimise the portfolio, improve profitability and drive sustainable growth.
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Translate consumer, customer and commercial data into clear, actionable recommendations.
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Partner with Sales and Customer Strategy teams on customer presentations, category reviews and joint business planning.
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Collaborate with Supply Chain, Finance and Commercial teams on forecasting,



inventory planning and business performance.
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Develop business cases, Gate documentation, reports and presentations to support key investment and portfolio decisions.
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Champion Sistema's brand positioning, visual identity and guidelines across products, packaging and market execution.
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Build strong relationships and influence stakeholders across a diverse global matrix organisation.
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What You'll Bring
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We're looking for someone who combines creativity and passion for brands with strong commercial and analytical capability.
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Ideally, you'll have:
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3–5+ years' experience across Brand Management, Marketing, Category Management, Commercial or a related consumer goods role.
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Experience within FMCG, consumer goods or branded products.
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Exposure to product innovation, commercialisation and stage-gate processes.
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Strong commercial acumen with the ability to turn data and insights into meaningful recommendations.
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Demonstrated experience managing multiple projects and influencing cross-functional stakeholders.
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Excellent communication, presentation and stakeholder management skills.
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Strong Microsoft Excel and PowerPoint capability.
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A Bachelor's degree in Marketing, Business, Commerce or a related discipline.
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A proactive, cooperative and continuous-improvement mindset.
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Experience working with global teams, manufacturing environments or cross-functional product development teams would be highly regarded.
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If you're passionate about consumer brands, commercially curious and excited by the opportunity to help shape the next chapter of Sistema, we'd love to hear from you.
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📌 Brand Manager - Sistema (South Australia)
🏢 Newell Brands
📍 South Australia