Job Description
National Sales Manager – Australia & New Zealand
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Location: Melbourne, Sydney or Brisbane, with extensive travel across Australia and New Zealand
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Employment Type: Full-time
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Salary: Competitive base salary + performance-based incentive
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The Opportunity - We are seeking an ambitious and commercially driven National Sales Manager to take ownership of sales and business development across Australia and New Zealand for a leading international provider of packaging automation, strapping, wrapping and load‐securing solutions.
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This is a genuine hands‐on, business development-focused opportunity for an experienced sales professional who enjoys hunting for new business, developing strategic customer relationships and taking ownership of a national territory.
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You will be responsible for growing new and existing business across a broad range of industries, including manufacturing, logistics and distribution, construction materials, paper, printing and packaging.
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The role will initially operate as a standalone senior sales position, with full ownership of the Australia and Current Zealand territory. As the business continues to grow, there is a clear opportunity for the position to evolve into a Head of Sales role, including responsibility for building and leading a sales team.
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About the RoleReporting to the Director of Sales & Business Development APAC, you will be responsible for developing and executing the sales strategy across Australia and New Zealand while personally driving revenue growth.
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Your responsibilities will include:
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Develop and execute the sales strategy for Australia and New Zealand in line with broader APAC objectives.
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Take ownership of annual revenue, gross margin and profitability targets.
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Identify, pursue and secure new business opportunities while developing and protecting existing key accounts.
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Promote a portfolio of industrial packaging machinery, automation solutions, consumables, load‐securing systems, spare parts and services.
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Manage the full sales cycle from prospecting and lead generation through to technical clarification, quotation, negotiation and close.
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Build strong relationships with customers, senior decision makers, distributors, agents, system integrators and strategic partners.
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Manage sales projects from initial enquiry through to delivery and final payment.
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Conduct customer meetings, site visits, product demonstrations and technical discussions.
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Prepare quotations, project calculations, sales forecasts and competitor analysis.
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Maintain accurate CRM records and provide reliable sales pipeline and forecast information.
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Develop market, customer, competitor and product intelligence to identify opportunities and inform sales strategy.
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Represent the business at trade shows, industry events and relevant industry functions.
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Work collaboratively with international technical and sales teams on complex projects, technical requirements, factory visits and pre‐acceptance testing.
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Work closely with local warehousing, operations and service teams to ensure successful delivery, installation and after‐sales support.
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Collaborate with marketing and product teams on campaigns, market development and product launches.
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As the business grows, contribute to the recruitment, development and leadership of the sales team.
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About You -You will be a proven sales professional with a strong new business development and key account management background, ideally within industrial machinery, packaging, automation, manufacturing or a technically driven B2B environment.
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You will bring:
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7+ years' experience in business development, B2B sales and/or key account management.
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A proven track record of winning new business and consistently achieving revenue targets.
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A strong hunter mentality with the drive and resilience to build a territory from the ground up.
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Commercial acumen and the ability to identify and convert new opportunities.
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The confidence to operate autonomously while collaborating effectively with international teams.
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The ability to understand technical products and translate technical solutions into clear customer benefits.
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Strong negotiation, communication and presentation skills.
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Excellent relationship‐building skills with customers and key stakeholders.
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A methodical approach to pipeline management, forecasting and CRM utilisation.
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Strong Microsoft Office and CRM capability.
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A team‐oriented mindset with the potential and ambition to step into a sales leadership position as the business grows.
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A relevant tertiary qualification in Business, Marketing, Engineering or a related discipline is advantageous.
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Excellent written and verbal English. Additional languages will be highly regarded.
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Full Australian working rights and a current driver's licence.
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The flexibility and willingness to travel extensively throughout Australia and New Zealand, with occasional international travel as required.
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What Success Looks Like
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Revenue and gross margin performance.
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New customer acquisition.
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Growth of key accounts.
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Development and quality of the sales pipeline.
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Forecast accuracy.
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Customer retention and satisfaction.
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Successful development of the Australian and New Zealand market.
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What's on Offer?
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Full ownership of the Australia and New Zealand sales territory.
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A genuine pathway into a Head of Sales position as the business grows.
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Competitive base salary plus a strong performance‐based incentive.
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High level of autonomy and decision‐making responsibility.
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Support from established local operations, warehousing and service infrastructure.
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Product and technical training.
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Long‐term career development opportunities within an international organisation.
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Exposure to a diverse range of industrial customers and major projects.
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A collaborative, professional and supportive working environment.
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📌 National Sales Manager (Queensland)
🏢 @
📍 Queensland