Job Description
Salary Range: $85,000 - $105,000 + Benefits
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About Us
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At Catholic Care, we build intuitive project management tools that help creative teams collaborate without the chaos. We are a fast-growing, fully remote team of 150+ builders, thinkers, and creators. We believe in high autonomy, clear communication, and maintaining a healthy work-life balance.
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We are looking for a data-driven and creative Counsellor to own our customer acquisition channels and scale our digital footprint.
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The Role
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As our Counsellor, you will design, execute, and optimize our paid and organic marketing strategies. You aren't just managing budgets; you are a strategic thinker who loves diving into analytics to figure out why a campaign worked and how to scale it. You will collaborate closely with product, design, and content teams to build high-converting funnels.
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Key Responsibilities
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Paid Acquisition: Strategy, execution, and optimization of paid campaigns across Google Search, LinkedIn, Meta, and YouTube.
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SEO & Content Distribution: Partner with the content team to identify high-potential keywords and ensure content is optimized for organic growth.
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Conversion Rate Optimization (CRO): Run A/B tests on landing pages, ad copy, and user onboarding flows to maximize ROI.
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Analytics & Reporting: Maintain marketing dashboards (GA4, HubSpot) and deliver weekly reports on key metrics like CAC, LTV, ROAS, and conversion rates.
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Budget Management:



Manage a monthly digital ad budget, ensuring efficient allocation across channels.
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Who You Are
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Experienced: You have 4+ years of experience in digital marketing, ideally within B2B SaaS or tech.
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Data-Obsessed: You live in spreadsheet pivot tables and dashboards. You don't make marketing decisions based on "gut feelings" alone.
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T-Shaped Marketer: You have deep expertise in paid search/social, but a strong working knowledge of SEO, email marketing, and copywriting.
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Self-Starter: You thrive in a remote environment with minimal oversight. You see a bottleneck and immediately work to fix it.
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Required Technical Skills
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Ad Platforms: Google Ads Editor, Meta Ads Manager, LinkedIn Campaign Manager.
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CRM/Automation: HubSpot, Marketo, or ActiveCampaign.
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Work from Anywhere: 100% remote with flexible working hours.
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Health & Wellness: Comprehensive medical, dental, and vision insurance (100% premium covered for employees).
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Home Office Stipend: $2,000 upfront to build your dream workspace, plus $500 annually.
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Learning & Development: $1,500 annual budget for courses, conferences, or books.
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Time Off: 4 weeks of paid vacation, plus a company-wide winter recharge week (Dec 24 - Jan 1).
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Equal Opportunity Employer:
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Counsellor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive setting for all employees.
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📌 Compliance Officer (New South Wales)
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