22 Aug
|
Endeavour Group
|
South Australia
22 Aug
Endeavour Group
South Australia
Job Description
About Us
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Let's create a more sociable future together. At Endeavour, we're totally into what we do. With a portfolio that includes Dan Murphy's, BWS, ALH Hotels, Pinnacle Drinks and more, we love to bring people together. Together we share our passion for our products and industry; it's what inspires us to dream big, and continue to create new experiences for our customers and teams across Australia. If you thrive on positive energy, we want to meet you!
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About The Role
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Bring your passion and feel the energy
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Join our award winning retail media team Mixin
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Be based in either Sydney, or Melbourne in this hybrid role
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As the Performance Media Specialist - Retail Media, within our Mixin media team, you will bring exceptional performance media expertise to our rapidly expanding retail media business.
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You will oversee media activities across our owned onsite and self-service platforms as well as paid media extensions, leveraging data and digital best practices to drive performance.
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Working closely with sales teams and trade partners (media clients), you will manage campaigns end-to-end, optimize performance, and ensure our trade partners achieve maximum value from their media investments.
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Sound good? Read on.
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Here's a Snapshot Of The Responsibilities
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Act as the internal SME and platform custodian for Criteo-staying ahead of product roadmaps and feature releases.
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Partner with sales teams to educate trade partners on best practices, analyze in-flight campaign performance, and execute optimizations for managed service partners.
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Act as operational owner for Data Clean Room platforms (e.g.,LiveRamp), managing audience onboarding workflows and targeting.
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Support setup and troubleshooting with specialised network partners, align with Endeavour Group Media on white-listed publishers, and intervene on underperformance.
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Support the setup of trade partners and product catalogues through partner platforms (e.g., Facebook Catalogs).
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Interpret briefs and optimize campaigns using targeting levers while informing process efficiencies as GTM solutions evolve.
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Support the sales team with trade partner onboarding, platform education, complex brief responses, and upfront sales narratives to guide client budget strategy.
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Capture channel performance metrics for weekly/monthly reviews, deliver post-campaign analyses (PCAs), and collaborate with product managers to unlock new display formats and audience segments.
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Now Let's Talk About You
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3+ Years hands-on experience managing paid social campaigns (e.g., Meta, TikTok) and paid search platforms (e.g., Google Ads, Search Ads 360).
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Comprehensive experience in programmatic campaign setup (static and video placements) and managing feed-based campaigns such as dynamic remarketing and product catalogues.
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Solid understanding of varying digital media buying models (CPC, CPM, CPA, ROAS) and proven ability to manage and optimize large digital budgets across multiple channels.
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Strong analytical skills to evaluate data, identify trends, and execute data-driven optimizations.
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A high attention to detail and a passion for learning new technology platforms.
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Excellent communication skills to work cross-functionally, explain performance insights to non-technical stakeholders,
and present as an SME in client engagements and webinars.
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An undergraduate degree in Marketing, Commerce, or Business.
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Proficiency in analytics tools (Google/Adobe Analytics/ Meta Advanced Analytics) and/or visualization software (Power BI, Tableau, Data Studio).
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Experience with tracking tools (GTM, FB Pixel) or bid management/social media performance tools (Search Ads 360, Skai, Smartly).
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The benefits are good too!
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An exclusive discount card for our ALH Hotels pubs & accommodation, BWS, Dan Murphy's and other Endeavour Group brands. Through our partnership with Woolworths, you'll also enjoy discounts at Woolies supermarkets and BIG W
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As a valued member of the team, your health and wellbeing is our top priority. You will have access to a range of free services to help you live well and support your physical, mental and financial wellbeing
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Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big
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Find out more about our range of benefits and discounts here
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At Endeavour, we value being a workplace where everyone's welcome - if you meet a number of the requirements (and not all), we encourage you to apply.
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We're reliable about creating a safe, inclusive and fun place to rock up to where equal opportunity is key, and flexibility is part of how we roll.
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We're all about creating a more sociable future - for our customers and each other. If this job excites you - and you're close-enough on the requirements, reach out, we'd love to hear from you.
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You can learn more about working with us on LinkedIn or at
endeavourgroupcareers.com.au.
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#WeAreTogetherCreators
#ComeAsYouAre #DreamBig #FeelTheEnergy #LeaveYourMark #EndeavourGroup
#J-*****-Ljbffr
📌 Performance Media Specialist - Retail Media (South Australia)
🏢 Endeavour Group
📍 South Australia