The Social Media & Graphic Designer will develop creative content, manage Makmur's digital presence and support marketing campaigns across social media, graphic design, photography, videography and product launches. The role requires strong creative execution with a clear focus on brand awareness, consumer engagement, product trial and sales.

Key responsibilities

- Develop and manage social media strategy across Instagram, Facebook, TikTok, LinkedIn and YouTube
- Plan monthly and quarterly content calendars aligned with launches, promotions and priorities
- Create, schedule and publish posts, stories, reels, short-form video and supporting copy
- Monitor engagement, trends and performance; provide monthly reporting and recommendations
- Create professional visual assets across digital, retail and corporate channels, including social media, advertising, launches, website banners, EDMs, brochures, catalogues, packaging mock-ups, POS, trade marketing, retailer presentations, sales decks, events and corporate communications
- Plan and produce product, lifestyle and food photography for social media, advertising and retailer presentations
- Film and edit short-form video for TikTok, Instagram Reels and other digital channels
- Support campaigns for current and existing products, including launch concepts and campaign creative
- Identify suitable influencers, chefs,



creators and brand ambassadors and support outreach and campaign coordination
- Maintain consistent brand identity across channels and help develop brand guidelines, new brands, sub-brands and product ranges

About you

- Degree or Diploma in Graphic Design, Marketing, Communications, Multimedia Design or related discipline
- Minimum 2 years' experience in graphic design, social media, content creation or a similar marketing role
- Strong portfolio across digital and graphic design
- Strong skills in Adobe Photoshop, Illustrator, InDesign, Canva, Premiere Pro and/or CapCut, and PowerPoint
- Strong photography, videography, copywriting and written communication skills
- Strong understanding of Instagram, TikTok, Facebook, LinkedIn and YouTube
- Excellent attention to detail, organisation and time management
- Ability to manage multiple projects and deadlines
- Creative and proactive — brings new ideas and identifies opportunities
- Commercially minded — understands that creative work should support business and sales objectives

About us

Makmur is an Australian family-owned food manufacturer with more than 40 years of experience producing Asian food products for the Australian market. The business operates across food manufacturing, product innovation, retail brands and private label, supplying major retail and foodservice customers.

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📌 Creative Marketing Executive (Williamstown)
🏢 Makmur Enterprises
📍 Williamstown