Company Overview
Our client is a high‐growth, independent performance marketing agency operating across Australia and the UK.
Built on strong technical capability, commercial focus and an AI‐led approach to digital marketing, the business partners with a select group of clients to drive measurable growth outcomes.
What makes this prospect genuinely different is the structure.
This is an in‐house role, employed directly by the client, with the unique benefit of being embedded day to day within one of Melbourne's leading independent performance agencies.
You get the stability, ownership and visibility of an in‐house position, backed by the expertise, training and resources of a high‐performing agency team.
The Role
As a Senior Paid Media Specialist, you will take ownership of performance strategy and execution across a major national account.
Employed on the client side and embedded within the agency team, you will have real commercial ownership and direct visibility on the outcomes your work drives.
This is a hands‐on role with a strong emphasis on search, data analysis and conversion performance.
Key Responsibilities
Own and drive paid media strategy and campaign execution across Google Ads, Meta and TikTok
Lead performance strategy with a strong focus on search‐led activity




Analyse conversion funnels and campaign performance metrics, turning insights into clear actions
Build and maintain forecasting models aligned to revenue outcomes
Own spend, pacing, CPA, ROAS and ROI across all activity
Lead full funnel strategy from awareness through to conversion
Collaborate with internal specialists and client stakeholders
Lead reporting, insights and continuous optimisation initiatives
Mentor and support junior team members where required
Skills and Experience
Our ideal candidate is a commercially minded Senior Paid Media or Performance Specialist with proven experience delivering results in a fast‐paced environment.
4 to 5 years experience in paid media or performance marketing
Deep expertise in paid search, particularly Google Ads
Strong experience across paid social platforms, particularly Meta and TikTok
Google Ads, Meta or TikTok certifications required
High level of numerical and analytical capability
Experienced working with data, forecasting, reporting and performance metrics
Agency background is highly regarded
Confident, proactive and commercially driven
For more information about this role or to explore your next career move, please contact Josh Devlin at .
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📌 Senior Paid Media Specialist (Melbourne)
🏢 Miller Leith
📍 Melbourne