Sicame Australia
Build your sales career with a global leader powering Australia's energy future.
Sicame Australia is part of the world's largest independent electrical accessories group, designing and manufacturing high performance products used by Utilities, electrical distributors, contractors, OEMs and major infrastructure projects across the country.
We're looking for an experienced, relationship driven Sales Representative to take on an established Sydney territory, with warm client relationships already in place across commercial and industrial customers and electrical wholesalers.
Why Join Sicame?
Warm, established territory: step into existing relationships with commercial and industrial customers, electrical wholesalers and contractors, ready to build on from day one
Global reputation, local impact: backed by Sicame Group's 60+ years of engineering excellence
High quality, technically reputable product range: LV/MV/HV connectors, fittings, tooling, cable accessories and more
Autonomy and trust: run your territory like your own patch
Supportive team: work closely with a tight knit national sales, operations and technical team
The Role You'll take on an established Sydney and NSW territory with warm client relationships already in place, working with commercial and industrial customers, electrical wholesalers and contractors to grow existing accounts and win new business.
Key responsibilities
Manage and grow relationships with commercial and industrial customers, electrical wholesalers and contractors
Deliver product training, toolbox talks, demonstrations and site visits




Identify growth opportunities and introduce recent products into existing and new accounts
Maintain forecasting, call cycles and territory plans
Attend trade events, expos, distributor days and customer meetings
Provide technical support (training provided) and problem solve in the field
This is a hands on, customer facing role suited to someone who loves getting out on the road, building on existing relationships, and becoming the go to technical partner in their patch.
About You You will be successful in this role if you are:
An experienced Account Manager with a track record of exceeding sales targets
Interested in power generation, distribution and renewable energy markets
Great at building client relationships and trusted partnerships
Confident presenting, demonstrating and training customers on technical products
Organised with territory planning, pipelines and account management
Self motivated, proactive and commercially minded
Bonus points if you have experience selling into power utilities, electrical distributors, switchboard builders, contractors, or LV/MV/HV equipment or tools.
Or have an electrical engineering qualification or background.
What's on Offer
Competitive six figure salary package, including base, super, car allowance and the opportunity to receive a discretionary bonus
Company phone, laptop, and supportive training
Long term career pathway with a global industry leader
A warm, established territory with genuine relationships to build on
Opportunity to develop deep technical expertise with a respected brand
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📌 Sales Representative - Electrical (Sydney)
🏢 Warrell & Reid
📍 Sydney