The Boutique Leader is responsible for leading a high-performing Boutique that delivers exceptional customer experiences, strong commercial results and a positive, values-led team culture.
This role brings the SHEIKE brand to life on the Boutique floor - inspiring customers to look and feel their best, while developing and leading a team that consistently deliver on sales, conversion and sales outcomes.
Living the SHEIKE Values
At SHEIKE, how we lead matters just as much as what we achieve.
Stay Curious
Seeks to understand performance drivers behind results, not just the outcomes
Actively learns from customer feedback, data and team insights
Embraces coaching, feedback and continuous improvement
Spark Connection
Builds genuine relationships with customers and team members
Creates a welcoming, inclusive and emotionally intelligent environment
Leads with empathy, clarity and open communication
Shape Tomorrow
Takes ownership of Boutique performance and future growth
Leads change with confidence and optimism
Balances creativity with commercial discipline
Key Responsibilities
Customer Experience & Service Leadership
Deliver consistently high-quality customer experiences aligned to the SHEIKE brand
Ensure genuine, confident customer engagement from first greeting through to fitting room and close of sale
Lead by example in styling, product knowledge and service behaviours
Actively role model SHEIKE's styling and selling standards on the floor
Conversion
Average Transaction Value (ATV)
This includes
Understanding daily, weekly and monthly performance trends
Translating insights into clear actions for the team
Driving focus on conversion as a key controllable
Coaching team members to improve confidence, capability and results
Recruit, onboard and develop a high-performing Boutique team




Coach and performance-manage team members in line with SHEIKEexpectations
Foster a culture of accountability, recognition and continuous feedback
Create a clear role clarity, standards and expectations for all team members
Support team wellbeing through effective rostering and workload management
Wages & Rostering
Manage Boutique wages within budget
Create effective rosters that align to traffic patterns, conversion opportunitiesand customer demand
Balance cost control with service excellence
Ensure compliance with all award, payroll and rostering requirements
Stock Integrity & Loss Prevention
Maintain high standards of stock accuracy and integrity
Proactively manage shrinkage through strong processes and team accountability
Ensure all stock movements, transfers and deliveries are actioned accurately
Lead by example in adherence to loss prevention standards and procedures
Visual & Operational Excellence
Ensure visual standards reflect SHEIKE brand guidelines and VM direction
Maintain a clean, organised and safe store setting at all times
Ensure fitting rooms, back of house and customer areas are consistentlypresented
Execute promotions, campaigns and sale activity accurately and on time
Leads a confident, engaged and customer-obsessed team
Delivers consistent results across all key commercial metrics
Creates a Boutique that customers love returning to
Is trusted by their Area Boutique Leader as a strong, reliable and values-alignedleader
Balances people leadership with commercial discipline
K ey Capabilities & Skills
Proven retail leadership experience in a customer-focused environment
Strong commercial acumen with the ability to interpret and act on data
A confident coach with the ability to develop capability in others
High emotional intelligence and communication skills
Strong organisational and operational execution skills
#J-*****-Ljbffr

📌 Boutique Leader- Dfo Brisbane (Queensland)
🏢 Sheike
📍 Queensland