Performance Marketing Director | Media Agency
Company Type:
Media Agency
Location:
Melbourne
Work Model:
Hybrid, 3 days in the office / 2 days WFH
Channels:
Paid Search & Paid Social
Level:
Senior Leadership
Client Portfolio:
Established Consumer Brands
The Opportunity
Ready to move beyond campaign management and have a bigger influence across strategy, clients and people?
Join an established independent media agency as Performance Director, leading performance strategy across Paid Search, Paid Social and Programmatic.
You'll lead and develop a talented performance team, partner with senior client stakeholders and take ownership of performance across a portfolio of established brands.
This isn't a role where you'll completely step away from the craft. You'll remain close enough to the platforms to challenge strategy, solve complex performance problems and guide your team, while spending more of your time on leadership, clients and growth.
What You'll Be Doing
Performance Strategy & Media Craft
Lead performance strategy across Paid Search, Paid Social and Programmatic
Turn client business objectives into clear channel and performance strategies
Guide channel mix, investment, testing, optimisation, budgets and forecasting
Stay close to campaign performance and step into the technical detail when needed
People Leadership
Lead, mentor and develop a team of performance specialists
Provide strategic direction while empowering specialists to own execution
Build the team's technical, strategic and commercial capability




Maintain high standards across planning, activation and optimisation
Client & Commercial Leadership
Act as a senior performance partner across key client relationships
Lead strategic presentations, performance reviews and senior client conversations
Turn performance data into clear strategic and commercial recommendations
Identify opportunities for organic client growth and broader agency services
Measurement, Insight & Reporting
Ensure measurement and reporting frameworks support client objectives
Use data to identify trends, opportunities and performance challenges
Oversee tracking, attribution and performance reporting across client accounts
Turn complex performance data into clear insights clients can understand and act on
What We're Looking For
Technical & Performance Expertise
7-10 years of digital and performance media experience, ideally within an agency setting
Strong experience across Paid Search and Paid Social, with some Programmatic knowledge
Strong knowledge of Google Ads and Meta, with broader performance platform experience highly regarded
Strong understanding of measurement, attribution, reporting, optimisation and campaign performance




Leadership & Commercial Experience
Experience leading, mentoring and developing performance specialists
Confidence working directly with senior client stakeholders
Strong strategic thinking with the ability to remain close to the technical detail
Commercial awareness across client growth, scopes, resourcing and profitability
What You Get in Return
Compensation and Rewards
Salary package, commensurate with experience and technical depth
Performance bonus structure tied to commercial outcomes, reviewed annually
Annual professional development budget, plus paid attendance at industry events and platform partner sessions
Growth and Development
Direct access to platform partners including Google, TikTok, and Meta, with early access to beta programmes and new product testing
Clear pathway to a senior strategic leadership role as the agency grows, with mentorship from experienced performance leaders
Exposure to integrated media planning across paid search, paid social, and programmatic, broadening your strategic toolkit over time
Culture and Lifestyle
Above-market leave entitlements, including additional annual leave and flexible arrangements beyond standard hybrid working
Inner Melbourne office that is easy to get to, with a collaborative team culture built around craft, accountability, and shared success
Regular team events, social outings, and structured celebrations that build genuine connections rather than just filling a calendar
#J-*****-Ljbffr

📌 Performance Marketing Director | Media Agency (Melbourne)
🏢 Touch Of Talent
📍 Melbourne