21 Aug
|
Platypus Shoes
|
South Australia
21 Aug
Platypus Shoes
South Australia
Job Description
About the Role
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We're looking for a creative and commercially mindedBrand Marketing Specialistto join the team behindPlatypus. Reporting to the Brand Marketing Manager, you'll play a key role in bringing integrated marketing campaigns to life across Australia and New Zealand.
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What You'll Do
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Coordinate the delivery of integrated marketing campaigns across digital, social, CRM, retail and eCommerce channels.
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Develop creative briefs and manage the production of campaign assets with internal creative teams.
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Coordinate photoshoots and video shoots, managing timelines, logistics and creative execution.
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Manage the delivery of global Brand Partner campaign requirements across all marketing channels.
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Work closely with Creative, Digital, CRM, Retail, VM and Buying teams to ensure consistent campaign execution.
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Support the planning and delivery of brand campaigns, media activity and experiential activations.
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Maintain marketing calendars and manage campaign approval processes.
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Deliver digital assets for eCommerce, CRM, Paid Social and promotional campaigns.
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Support the execution of the Platypus social media strategy and ensure content aligns with brand guidelines.
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Coordinate influencer and KOL campaigns, including product seeding and campaign deliverables.
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Raise purchase orders,
track marketing budgets and complete post-campaign reporting.
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Monitor competitor activity, consumer trends and the sneaker landscape to identify opportunities.
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What You'll Bring
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3+ years' experience in a Marketing Coordinator or Marketing Specialist role.
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Retail, fashion, footwear, lifestyle or agency experience will be highly regarded.
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Experience delivering integrated marketing campaigns across multiple channels.
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Strong understanding of content creation, digital marketing and social media.
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Experience coordinating creative projects, agencies and multiple stakeholders.
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Excellent project management, organisation and time management skills.
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Strong written communication and copywriting skills.
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High attention to detail with the ability to manage multiple priorities.
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Commercial mindset with an interest in consumer trends and brand marketing.
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Proficiency across Microsoft Office, with Canva and Adobe Creative Suite experience highly regarded.
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Why Join Us?
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At Platypus, we're passionate about sneakers, style and culture. You'll join a collaborative marketing team where you'll have the chance to work with some of the world's biggest footwear brands, deliver exciting campaigns and help shape one of Australia's leading footwear retailers.
#J-*****-Ljbffr
📌 Brand Marketing Specialist (South Australia)
🏢 Platypus Shoes
📍 South Australia