Job Description
A growing Melbourne-based organisation is looking for a commercially minded B2B Brand Marketing Specialist to turn an established strategy into compelling campaigns, content and customer experiences.
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The Chance
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This role sits at the intersection of brand, integrated campaigns, content, commercial storytelling and impact
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You will have genuine ownership of campaign delivery and brand storytelling, while being supported by an established strategy, senior marketing guidance and internal creative resources.
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What you'll be doing
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Working closely with the leadership team you will:
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Turn an established marketing strategy into an actionable campaign plan
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Develop integrated B2B campaigns from concept through to delivery
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Create clear and persuasive narratives around complex commercial topics
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Produce thought leadership, customer stories, digital content and sales collateral
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Coordinate campaign execution across design, CRM, social and digital channels
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Support partner, vendor and stakeholder campaigns
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Help plan and deliver events, conferences and industry engagement
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Maintain a consistent, commercially credible brand voice
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Measure success through engagement,



enquiry and business impact—not likes alone
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Attend events and conferences to represent the organisation
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About you
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You are likely to be a hands-on B2B marketer who can move comfortably between strategic thinking and practical execution.
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Demonstrated experience delivering B2B marketing or integrated campaigns
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Full Australian Working rights
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Strong brand storytelling, writing and messaging capability
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The ability to simplify complex information without losing its commercial substance
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Experience translating an existing strategy into practical execution
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Confidence communicating with senior stakeholders and commercial audiences
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A clear understanding of how marketing supports awareness, pipeline and revenue
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Genuine interest in sustainability, social impact, responsible business or purpose-led organisations
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Strong campaign, project and stakeholder management skills
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The ability to brief and coordinate creative, CRM, digital and social resources
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Comfort representing a business at events and industry forum
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What's on offer
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$95,000–$110,000 + Super
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Hybrid working
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Genuine scope to shape a growing B2B brand
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A pathway into broader leadership as the business scales
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📌 Brand Marketing Specialist (Victoria)
🏢 TalentWeb Consulting
📍 Victoria