21 Aug
|
Kaizen Recruitment
|
New South Wales
21 Aug
Kaizen Recruitment
New South Wales
Our client is a fully independent alternative asset management firm, delivering investment solutions to Dealer Groups, Family Offices, Institutions and High Net Worth Individuals across Asia Pacific.
This is a hands-on role, perfect for someone looking to step up to a Marketing Manager role. Day to day, you will develop and execute campaigns, manage digital channels, analyse performance and continuously improve the effectiveness of marketing activity across the business.
Key Responsibilities
Implement integrated marketing plans aligned with the Group's business, brand and client engagement objectives;
Support product launches, capital-raising initiatives, investor engagement and ongoing client communications;
Monitor campaign performance and use data and insights to improve engagement, lead generation and marketing effectiveness;
Improve the use of AI, marketing automation, digital and analytics platforms to strengthen campaign delivery and team efficiency;
Manage internal and external specialists to deliver content across social media, websites, newsletters, presentations, brochures, videos and other investor-facing materials;
Support investor events, conferences, exhibitions, webinars and corporate functions
Key Requirements
3 + years' marketing experience within investment/funds management;
Robust understanding of the Australian financial services market;
Strong financial-services writing and editing skills, with the ability to interpret technical investment information and communicate it clearly to different audiences;
Hands-on experience using marketing platforms such as Salesforce, Account Engagement, HubSpot, Marketo or similar systems;
Working knowledge of website content management systems, SEO, SEM, Google Analytics and digital advertising platforms; AND
Experience managing events, agencies, suppliers and project budgets is preferred.
Why This Role?
This is an opportunity to take ownership of end-to-end marketing campaigns across digital, content, communications and events, working directly with investment professionals and senior executives across a growing asset management and non-bank lending business.
For a resourceful, commercially minded marketer who is comfortable moving between strategy and execution, this role offers international exposure through global campaigns and multi-office stakeholders, a collaborative team environment, and the chance to make a visible, fast-moving contribution where ideas can be implemented quickly.
#J-*****-Ljbffr
📌 Marketing Manager (New South Wales)
🏢 Kaizen Recruitment
📍 New South Wales