Job Description
Position Description: Account Manager (B2B – Utilities & Software)
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Overview
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We are seeking a commercially minded Account Manager to manage and grow a portfolio of existing customers while also driving new revenue through targeted new''logo acquisition. This role operates within a software-led business supporting utilities and regulated environments and requires strong sales discipline, structured planning, and effective use of CRM systems to manage pipeline, forecasting, and account activity.
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The Account Manager will work closely across all internal business functions to ensure customer outcomes are delivered seamlessly while driving sustainable revenue growth.
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Key Responsibilities
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Account Development
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Own and grow a portfolio of existing B2B customers within the utilities and related sectors
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Build trusted, long-term relationships with key customer stakeholders across operational, technical and executive levels
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Identify and execute upsell and cross-sell opportunities across products and services
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Maintain comprehensive account plans within the CRM, including opportunities, renewal cycles and growth strategies
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New Business / New Logos
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Identify, qualify and pursue new customer opportunities within target industries
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Build and manage a healthy sales pipeline using the CRM as the single source of truth
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Lead end-to-end sales activity from prospecting through to close
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Ensure all prospect engagement, opportunities and deal progress are accurately recorded in the CRM
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Internal Collaboration
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Work closely with delivery,



product, implementation, customer success, marketing and finance teams
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Use CRM insights and customer data to brief internal teams and support solution design
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Act as the commercial interface between customers and internal stakeholders, ensuring alignment and accountability
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Sales Planning, CRM & Delivery
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Develop and execute structured sales plans aligned to revenue targets and strategic objectives
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Forecast pipeline and revenue accurately using CRM reporting and dashboards
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Maintain high-quality data hygiene in the CRM, including activity tracking, deal stages and probability
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Use CRM analytics to support decision-making, sales prioritisation and performance improvement
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About You
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Experience & Skills
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Proven B2B Account Management and current business experience, ideally within software, technology or utilities environments
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Strong sales planning, pipeline management and delivery capability
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Demonstrated experience using CRM systems to manage accounts, opportunities and forecasts
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Confident communicator able to influence and engage stakeholders across organisations
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Qualifications
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Diploma or Bachelor's degree in Business, Sales, Marketing, Commerce or a related discipline
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Personal Attributes
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Commercially driven and outcomes focused
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Highly organised with strong attention to detail and discipline around CRM usage
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Collaborative and comfortable working across multiple internal functions
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Proactive, resilient and accountable
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📌 Account Manager (Wollongong)
🏢 Balance Recruitment
📍 Wollongong