Our client is a global, market-leading manufacturer of premium food and meat processing equipment, trusted by food producers in more than 160 countries worldwide. Renowned for precision engineering, innovation and long-term customer partnerships, they design and supply advanced processing, packaging, labelling and inspection technology across the food, medical and industrial sectors. As they continue to grow their footprint in the Australian market, an exciting opportunity has arisen for an experienced, relationship-driven Area Sales Manager to join their team in South Australia.
About the Role
This is a genuine career opportunity for a driven sales professional to take ownership of a defined South Australian territory, representing a full and diverse portfolio of premium capital equipment used across fresh meat, smallgoods and food processing operations. You'll manage the complete sales cycle, from prospecting and relationship-building through to proposal development, order conversion and post-sale account management, while contributing to the broader growth strategy for the business in Australia.
What You'll Be Doing
Achieve sales and margin targets by proactively identifying and securing current business, while growing revenue within an existing account base
Build genuine, consultative relationships with customers, understanding their operations and recommending the right equipment solutions for their needs
Demonstrate products and develop clear, professional proposals and quotations for prospective and existing customers
Manage the full sales process, including timely quoting, order processing and invoicing coordination
Keep customers informed post-order, ensuring a smooth experience through to delivery and installation




Develop and execute effective territory and call-cycle plans to maximise coverage and return on time invested
Maintain accurate, up-to-date opportunity and account records in the CRM
Represent the business at trade shows and industry events as required
Provide market insight and feedback to management on customer needs, competitor activity and emerging opportunities
Collaborate closely with marketing, technical service, logistics and the wider sales team to deliver a seamless customer experience
About You
A proven track record of sales growth and new business development, ideally selling capital equipment, machinery or technical solutions into food, meat, FMCG or manufacturing environments
A confident, consultative communicator who builds trust quickly and genuinely enjoys being out in front of customers
Comfortable developing and presenting technical proposals and quotations
Strong relationship‐building and networking ability across a broad customer base
Well‐versed in CRM systems and the Microsoft Office suite
Experience mentoring or supporting junior team members is highly regarded
Based in South Australia, with a willingness to travel within the territory as required
What's on Offer
Join a genuinely global, market‐leading business with a strong reputation for quality and innovation
Represent a premium, in‐demand product portfolio with minimal direct competition
Autonomy to manage your own territory, backed by strong technical and marketing support
A stable, family‐owned international business with a long‐term view on people and growth
Competitive salary package, vehicle and incentive structure on offer for the right candidate
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📌 Area Sales Manager - Food & Meat Processing Equipment (Victoria)
🏢 Atlas Recruitment
📍 Victoria