We're looking for a Senior Manager, Marketing & Communications to lead the development and delivery of integrated marketing and communication strategies that strengthen our brand, deepen member engagement, and drive sustainable business growth.At legalsuper, we're a boutique industry fund focused on the legal community, committed to delivering personalised, high-quality experiences and meaningful outcomes for our members.About the roleReporting to the Head of Marketing, Data & Insights, this is a hands-on leadership role responsible for developing, executing, and optimising integrated marketing and communication strategies that strengthen brand awareness, deepen member engagement, and support business growth.Leading a team of marketing specialists, you'll drive acquisition, retention, and engagement initiatives across members, employers, advisers, and industry partners.
You'll oversee integrated campaigns, regulatory and member communications, strategic partnerships, and go-to-market initiatives, ensuring our marketing activities deliver measurable outcomes and exceptional member experiences.Key accountabilitiesLead the development and execution of integrated marketing and communications strategies that drive member growth, engagement, and retentionIdentify acquisition, retention, and engagement opportunities through market insights, customer understanding, and emerging trendsDevelop and deliver multi-channel campaigns across digital, social, email, events, and partner networksStrengthen and deepen legalsuper's brand presence within the legal industryLead and optimise relationships with industry associations, partners, and sponsors to achieve mutually beneficial outcomesOversee the delivery of annual regulatory and member communication programsManage marketing planning, budgeting, performance measurement,



and go-to-market initiatives across the Chief Customer OfficeMonitor campaign effectiveness and translate performance insights into actionable business recommendationsDrive a customer-led approach to continuously improve member experience and outcomesDefine team KPIs and lead, mentor, and develop a high-performing marketing teamPartner with senior leaders and stakeholders across the business to deliver strategic growth and engagement outcomesWhat you'll bringTertiary qualifications in Marketing, Communications, or a related discipline8+ years' experience in marketing and communications leadership rolesProven experience developing and delivering integrated marketing and communications strategiesStrong understanding of marketing principles, customer engagement, and behavioural economicsExperience within financial services, wealth management, or superannuation (preferred)Demonstrated experience delivering regulatory communications and member engagement programsStrong project management skills with experience leading cross-functional initiativesExperience managing industry partnerships, associations, and key stakeholder relationshipsExceptional stakeholder management, influencing, and executive communication skillsAbility to analyse performance metrics and translate insights into business outcomesPlay a key role in shaping our brand, growth, and member engagement strategyLead high-profile marketing and communications initiatives with visible business impactJoin a supportive, collaborative, and values-driven cultureHybrid working and flexible work arrangementsStrong focus on career development and career growthWellbeing initiatives and a range of leave offeringsReady to make a difference?
If you're passionate about creating meaningful member experiences, building strong brands, and delivering impactful marketing and communication strategies, we'd love to hear from you.
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📌 Senior Marketing Communications Manager (Melbourne)
🏢 legalsuper
📍 Melbourne