Job Description
North Ryde, Sydney
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Own the Australian Healtheries portfolio and help shape the future of two trusted health and wellness brands.
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Vitaco is home to some of Australia and Current Zealand's most trusted health and wellness brands, including Healtheries, Nutra-Life, Musashi, Athena and Balance.
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We're looking for an experienced Brand Manager, or a high-performing Assistant Brand Manager ready to step up, to take ownership of the Healtheries Food portfolio in Australia while helping deliver innovation across both Healtheries and Nutra-Life.
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Working closely with our Australian and New Zealand marketing teams, you'll combine strategic brand thinking with hands-on execution, leading innovation, building brands consumers love and partnering across the business to bring consumer-led ideas to market.
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What You'll Be Doing
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Lead the Australian Healtheries Food annual brand plan and contribute to the long-term brand strategy.
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Own brand performance, including P&L;, marketing budgets and portfolio optimisation.
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Deliver New Product Development (NPD) projects from consumer insight and concept development through to launch and post-launch review.
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Turn consumer, category and market insights into clear brand and commercial opportunities.
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Brief and manage consumer research to identify consumer needs, validate concepts and strengthen future innovation.
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Partner with Sales, Category, R&D;, Operations, Regulatory, PMO, eCommerce and agency partners to successfully deliver projects.
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Develop and execute integrated brand campaigns across creative, media,



social media and influencer channels.
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Prepare compelling customer presentations to support category reviews, range reviews and commercial opportunities with major retail customers.
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Track brand, competitor and innovation performance, identifying opportunities to grow sales, margin and market share.
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What You'll Bring
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Around three years' Brand Management experience, or strong Assistant Brand Manager experience ready to step into a Brand Manager role.
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FMCG experience, ideally within food, snacks, beverages, health, consumer healthcare or consumer packaged goods.
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Experience delivering New Product Development from concept through to launch.
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Strong commercial and financial acumen, including budget management and performance analysis.
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Experience using Circana, Nielsen or similar category and market data.
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Strong project management skills, with experience coordinating multiple stakeholders across Marketing, R&D;, Operations and PMO.
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A collaborative, relationship-focused approach and the ability to influence across cross-functional teams.
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A curious, proactive and action-oriented mindset, with an interest in consumer trends,



innovation and emerging technologies, including AI.
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Why join Vitaco?
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Take ownership of the Healtheries Snacking portfolio in Australia, with responsibility for brand performance, profitability and the annual brand plan.
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Help deliver innovation across Healtheries and Nutra-Life.
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Present to major retail customers and support category and range review decisions.
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Join a collaborative, supportive and high-performing team across Australia and New Zealand.
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Flexible working arrangements, with three days in the office and two days working from home.
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Staff discounts across the Vitaco product range.
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Paid birthday leave.
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Wellness initiatives and access to advice from Vitaco's in-house experts.
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Genuine career development opportunities, including potential progression to Senior Brand Manager or Marketing Manager.
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About Vitaco
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Vitaco is home to an outstanding portfolio of leading health food, supplements and sports nutrition brands, including Healtheries, Nutra-Life, Musashi, Athena and Balance.
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Our purpose is to empower healthier lives through trusted brands, innovation and passionate people. With more than 650 employees across Australia and New Zealand, we combine world-class manufacturing with market-leading brands to help consumers live healthier every day.
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If you're a commercially minded marketer who enjoys owning outcomes, leading innovation and working with a broad network of stakeholders, we'd love to hear from you.
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📌 Brand Manager Food And Supplements (Au) (New South Wales)
🏢 Vitaco Group
📍 New South Wales