Job Description
Salesforce Senior Marketing Cloud Consultant
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Our team is looking for a self-driven individual with a "get it done" mentality, that has a passion for helping organisations solve complex business and technology problems through Salesforce Marketing Cloud Next.
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You will work closely with professional services leadership and a team of cross-functional PMs, developers, and BAs to imagine and create Salesforce Marketing Cloud applications to transform our customers marketing efforts. You will play a major role in defining standards, processes, and delivery best practices for our Marketing Cloud practice, making it easier for the team to succeed in their roles and meet their goals!
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RESPONSIBILITIES - WHAT YOU'LL DO
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Design and deliver technical always-on and ad-hoc solutions to clients using Salesforce Marketing Cloud Next.
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Direct involvement and/or oversight of understanding business requirements, creating functional specifications, designing marketing journeys and email templates, developing campaigns and managing end to end delivery.
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Liaise with partner agencies across all client projects.
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Facilitate WIPs directly with clients and partner agencies via Trello.
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Attend client WIPs / meeting in person when required.
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Define segmentation criteria for batch and trigger emails/SMS campaigns and conduct A/B testing.
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Create and manage Cloud Pages and use audience builder data in journeys.
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Create data extensions using SQL scripts and AMPscript by analysing the campaign requirements.
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Design, develop and debug custom solutions.
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Provide ROI details to various stakeholders in a timely manner.
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Work closely with the SFMC Consulting Manager to manage and nurture SFMC project opportunities.
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Work with internal teams and Project Managers on SFMC solutions and act as the primary escalation point for all technical enquiries.
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Participate in day-to-day business as usual activities, including but not limited to campaign improvements, bug fixes, data analysis and reporting.
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EXPERIENCE & SKILLS REQUIRED - WHAT WE'RE LOOKING FOR
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Experience working with clients delivering marketing campaign solutions using Salesforce Marketing Cloud Next.
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Solid understanding of and experience building B2C email, digital, messaging, marketing campaigns, and customer experience best practices on the Salesforce platform.
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Ability to collaborate with client stakeholders to manage expectations related to project scope, requirements, timelines, and deliverables that you and your team will be responsible for.
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Experience leading interactive design sessions with clients, articulating product features, proposing solutions, and documenting functional specifications.
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Appealing experience in Salesforce Clouds
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Core Clouds
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Experience Cloud
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MuleSoft
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Datacloud
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NO RECRUITERS PLEASE!
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📌 Salesforce Senior Marketing Cloud Consultant (New South Wales)
🏢 Katzion a GlobalLogic
📍 New South Wales